Mitsubishi Gives Up on I-MiEV in the States, Will Build Any Crossover You Like

Aaron Cole
by Aaron Cole

Mitsubishi’s sedan offering in the United States may very likely begin and end with its Mirage ( which Mark says they didn’t ruin for 2017) as the company builds more and more crossovers to sell.

“We are strong in SUVs and four-wheel drives. And that is what we would like to focus on as core models in the U.S. market. We have changed direction,” CEO Osamu Masuko told Automotive News. “We are going to allocate more resources to the areas where we are strong in the U.S.”

Mitsubishi will announce a mid-sized crossover to fit between its Outlander and Outlander Sport, which are both due for a redesign in 2017 and 2019 respectively. The automaker is also betting big on electrification: all of its crossovers will either offer a hybrid, plug-in hybrid or all-electric version.

With a very abbreviated car lineup — reportedly there’ll be a sedan version of the Mirage coming next year, and that’s it — and three crossovers, it’s unclear what the future may hold for its Lancer or Evolution nameplates.

Masuko told Automotive News that the automaker’s plans for any sedan — whether compact or Galant-sized — are on hold because Mitsubishi doesn’t have very deep pockets at the moment. A rumored relationship between Mitsubishi and Renault fell through earlier this year to provide the Japanese automaker a mid-sized platform.

According to the report, Mitsubishi will develop a minicar for Japan that will be gasoline-powered, and the automaker has no plans to make an EV-only model again — presumably because you can buy a new, two-year-old i-MiEV for a song at a Mitsubishi dealer.

In April, Mitsubishi bosses hinted that the next Evo would be heavy on the “EV” — and could be a crossover, but nothing is on the books, yet.

This summer, Mitsubishi said it would close its Normal, Illinois plant, which built the Outlander Sport, because of slowing sales and rising labor costs. No buyer for the plant has been announced.

Aaron Cole
Aaron Cole

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  • Jeff S Jeff S on Dec 01, 2015

    Is this Mitsubishi's final swan song? Dandy Don Meredith's version of the Party's Over before the end of each game where one team is getting massacred on the field?

  • Namstrap Namstrap on Dec 01, 2015

    A 3.2 litre four cylinder. That would definitely require Mitsubishi's dual counter-rotating balancer shafts!

  • Dr.Nick What about Infiniti? Some of those cars might be interesting, whereas not much at Nissan interest me other than the Z which is probably big bucks.
  • Dave Holzman My '08 Civic (stick, 159k on the clock) is my favorite car that I've ever owned. If I had to choose between the current Civic and Corolla, I'd test drive 'em (with stick), and see how they felt. But I'd be approaching this choice partial to the Civic. I would not want any sort of automatic transmission, or the turbo engine.
  • Merc190 I would say Civic Si all the way if it still revved to 8300 rpm with no turbo. But nowadays I would pick the Corolla because I think they have a more clear idea on their respective models identity and mission. I also believe Toyota has a higher standard for quality.
  • Dave Holzman I think we're mixing up a few things here. I won't swear to it, but I'd be damned surprised if they were putting fire retardant in the seats of any cars from the '50s, or even the '60s. I can't quite conjure up the new car smell of the '57 Chevy my parents bought on October 17th of that year... but I could do so--vividly--until the last five years or so. I loved that scent, and when I smelled it, I could see the snow on Hollis Street in Cambridge Mass, as one or the other parent got ready to drive me to nursery school, and I could remember staring up at the sky on Christmas Eve, 1957, wondering if I might see Santa Claus flying overhead in his sleigh. No, I don't think the fire retardant on the foam in the seats of 21st (and maybe late 20th) century cars has anything to do with new car smell. (That doesn't mean new car small lacked toxicity--it probably had some.)
  • ToolGuy Is this a website or a podcast with homework? You want me to answer the QOTD before I listen to the podcast? Last time I worked on one of our vehicles (2010 RAV4 2.5L L4) was this past week -- replaced the right front passenger window regulator (only problem turned out to be two loose screws, but went ahead and installed the new part), replaced a bulb in the dash, finally ordered new upper dash finishers (non-OEM) because I cracked one of them ~2 years ago.Looked at the mileage (157K) and scratched my head and proactively ordered plugs, coils, PCV valve, air filter and a spare oil filter, plus a new oil filter housing (for the weirdo cartridge-type filter). Those might go in tomorrow. Is this interesting to you? It ain't that interesting to me. 😉The more intriguing part to me, is I have noticed some 'blowby' (but is it) when the oil filler cap is removed which I don't think was there before. But of course I'm old and forgetful. Is it worth doing a compression test? Leakdown test? Perhaps if a guy were already replacing the plugs...
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