Mini Superleggera Gets 2018 Production Nod to Be One of Brand's Superheroes

Ronnie Schreiber
by Ronnie Schreiber

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The UK’s CAR magazine is reporting that the Mini Superleggera roadster, first shown as a concept at last year’s Villa d’Este concours in Italy, has been given the go-ahead for production by BMW management, slated to begin in early 2018. The news isn’t much of a surprise. The concept car was a joint project of BMW and the Touring Superleggera design and coachbuilding firm. When it was introduced, BMW board member Peter Schwarzenbauer, who is in charge of Mini, Rolls-Royce and BMW motorcycles, indicated that the Mini marque, seen by some as carrying brand extension to the point diminishing returns with their proliferation of niche vehicles, would instead be concentrating on a handful of what he called “super heroes” and that the Superleggera had the potential to be one of those models going forward.

Full gallery here

Schwarzenbauer’s remarks were followed by design patent applications that indicated that while the concept’s spare, aluminum interior, and frameless speedster glass wouldn’t make it to production, most of the concept’s styling features, including the Union Jack shaped taillights and the ’50s looking fin, will.

Original BMW sketches

While the concept featured a through-the-road plug-in hybrid all-wheel-drive system with an electric motor driving the front wheels and an ICE powering the rears, the production version will be based on the BMW corporate platform for small FWD and AWD cars and be powered by three and four cylinder combustion engines.

Patent drawings revealed in December

Ronnie Schreiber edits Cars In Depth, a realistic perspective on cars & car culture and the original 3D car site. If you found this post worthwhile, you can get a parallax view at Cars In Depth. If the 3D thing freaks you out, don’t worry, all the photo and video players in use at the site have mono options. Thanks for reading – RJS





Ronnie Schreiber
Ronnie Schreiber

Ronnie Schreiber edits Cars In Depth, the original 3D car site.

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  • Tstag Tstag on Mar 18, 2015

    BMW are making a mistake here. Had they branded this as a Triumph then could have spawned an entirely new range of premium models to sit above Mini. I for one wouldn't buy a BMW but a new Triumph 2000 with Mini charm? Why not....

  • ...m... ...m... on Mar 19, 2015

    ...if mini's superleggera indeed makes it into production, i'd love to read a head-to-head comparison against lotus' old elan m100: this could be the yang to mazda's yin...

  • Kjhkjlhkjhkljh kljhjkhjklhkjh A prelude is a bad idea. There is already Acura with all the weird sport trims. This will not make back it's R&D money.
  • Analoggrotto I don't see a red car here, how blazing stupid are you people?
  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
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