By on March 4, 2013

The 30 year run of Suzuki auto sales in the United States is one step closer to coming to an end, as a California bankruptcy court approved Suzuki’s restructuring plans.

Suzuki Motor of America will be the new entity responsible for selling motorcycles and powersports equipment once Suzuki sells off its remaining new car inventory. Meanwhile, Suzuki sales outlets will continue to honor warranties and provide parts and service for the company’s automobiles.

A report by Automotive News scribe and Suzuki expert Ryan Beene highlights a bleak picture for Suzuki; sales fell from over 100,000 units in 2007 to a paltry 25,357 units in 2012 – about as many Camrys as Toyota sells in a month. An unfavorable exchange rate and contraction in the sub-prime auto market ultimately spelled doom for the auto maker in America.

Fans of the brand hoping for a return look to be out of luck as well. Chairman Osamu Suzuki ruled out a future return to America, stating

“Taking into account the issue of the exchange rates and the fact that we have no future outlook for making large vehicles, I think re-entry would be extremely hopeless.”

As for the status of Suzuki’s inventory – if you want an SX4 or Kizashi, you better act fast. A Suzuky spokesman was unable to tell Beene how many cars were left in America, while cars.com listed just 1376 Suzuki cars nationwide.

Get the latest TTAC e-Newsletter!

One Comment on “Court OKs Suzuki Bankruptcy Plans...”


  • avatar
    brettc

    So long Suzuki! Your thirsty vehicles won’t be missed by many.

    In related news, I saw my third Equator pickup in a parking lot recently. Those things sure sold well.

Read all comments

Back to TopLeave a Reply

You must be logged in to post a comment.

Recent Comments

  • Jeff S: Paid about $4.09 for regular at Sam’s Club in NKY a few days ago which isn’t bad especially when...
  • ToolGuy: 13 city / 17 highway / 14 combined “I approve” – Vladimir Vladimirovich Putin (To...
  • ToolGuy: Hey kids, check it out. 1879 (the year) Edison incandescent bulb takes a little while to come up to full...
  • ToolGuy: Went for another bicycle ride today (more cycling miles than ICE miles this week) and stopped by the sketchy...
  • Jeff S: @WalterRohrl–I don’t know how much of an auto enthusiast EBFlex is because he has more of a...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber