The Volt Saves A Crapload Of Money? GM Is Shitting You

Bertel Schmitt
by Bertel Schmitt

New and old media feigned outrage about the crapload of money the Chevy Volt supposedly saves its drivers if the new testimonial ads are to be believed. Honestly, we don’t give a crap. GM’s agency Goodby, Silverstein & Partners probably told the client that in order to cut through the clutter, you need some shock value. When that didn’t work, the admen most likely put up a PowerPoint that showed that a YouTube video with “crapload” will receive 695.5 times the clicks of an ad that uses “a whole lot of money.” That would clinch it with Joe Ewanick, who wants to save a true crapload of money by increasing the efficiency of GM’s ad dollars.

No, being, we think the ad is shit, because the statement simply is not true.

We don’t want to bore you with cost of ownership calculations. They would most likely overtax mathematically challenged GM groupies anyway. The $40,000 Volt does not save you money. Not a crapload. Not even a little bit. Thanks to a generous $7,500 tax credit and gasoline savings, when all is said and done, the Volt will cost you as much as an average car. Says Tony Posawatz, line director for the Chevy Volt. He told Bloomberg in an interview:

“The Volt’s cost of ownership matches the average car when including the $7,500 U.S. tax incentive and gasoline fuel savings.”

Not a word about a crapload of savings. That revolutionary car ends up costing you as much as an average car. But only because each car costs the tax payer that crapload of money.

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5 of 131 comments
  • Junebug Junebug on Mar 27, 2012

    flintisover - don't let the screen door hit ya on the way out.

  • Alluster Alluster on Mar 27, 2012

    The commercial is completely fake though for a reason no one has yet pointed out. The woman is Indian and according to my self conducted research, 48% of them buy Toyotas, 41% of them buy Hondas and 11% buy Nissans. 0% buy Chvrolets. Go figure.

    • Srogers Srogers on Mar 27, 2012

      The last that I heard, Indians are individuals and are allowed to buy any brand that they choose. Maybe it's different where you live.

  • Morea Morea on Mar 27, 2012

    Did anyone notice that her name is Priya, and she chose the Volt over the Prius?

  • FJ60LandCruiser FJ60LandCruiser on Mar 28, 2012

    The reason the Volt is so maligned is not just that it's a poorly engineered and expensive answer to a question no one is asking that moves less units in a year than GM's pickup divisions do in a week. It's that it's the opening salvo of the government telling us that somehow a 40,000 dollar poorly engineered expensive car is the car we ALL should be driving and if we aren't, it's because we're stupid right wingers. Buried in all of this is the echoing voice of the Obama agenda that we ALL would love expensive alternative fuels, electric cars, sky high gas taxes and prices only if we weren't so stupid and Fox news wasn't indoctrinating us to think that a 40,000 car can't save us a "crapload" of money. If we only all drank the Kool-Aid and ran out and bought the Volt the technology within would miraculously advance and the car would somehow achieve its purported 200 plus mile range, its price would drop, and suddenly electric chargers would pop up in parking lots everywhere and not just at the cost of taxpayers.