Hyundai/Kia Developing Small Rear-Drive Platform, Kia Roadster Coming First
May 20th, 2011 10:24 AM
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With VW wading into the budget roadster segment with its forthcoming BlueSport mid-engine roadster, it seems that Kia wants in on the action as well. Reports are surfacing in Europe and the US that the Korean automaker is making good on Peter Schreyer’s threats, and is developing its first roadster since it bought up the tooling and IP for Lotus’s front-drive Elan, which it sold in Korea between 1996 and 1999.
Published May 20th, 2011 10:23 AM
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The best news an auto buyer can hear these days is that Hyundai/Kia is about to enter a segment that buyer is interested in. In the end the buyer might not choose an H/K product, but H/K will put pressure on every other carmaker and drive a general increase in quality, styling, innovation, and features at a given price point.
Sign me up - if it is anything like my 2011 Sportage it'll be great!