Chart Of The Day: Can Ford Catch GM?

Edward Niedermeyer
by Edward Niedermeyer

Ford outsells The General for the second month since 1998, and suddenly an age-old rivalry seems to be spluttering back to life. And, based on our latest chart set from Morgan & Company, Ford’s got some middle-term momentum on its side… although the near-term picture is still delightfully uncertain. As we roll out our monthly sales analysis, we’ll keep a special eye on the key segment battles between these two cross-town combatants. After all, one of the all-time great American rivalries may just be as up for grabs as it’s been in decades.

[Note: given the divisive subject matter, the management asks that commenters in this thread take special care to temper their allegiances with mutual respect and an open mind.]

Edward Niedermeyer
Edward Niedermeyer

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  • Star_gazer Star_gazer on Apr 06, 2011

    @Truckducken: IIRC, GM vacillated between profit share and profit margins throughout the '90's. Look where that got them. It's like trying to serve two masters. I wish they would pick a position (profilt margins would be nice...) and stick to it.

  • Highdesertcat Highdesertcat on Apr 06, 2011

    Yah! What matters is if these companies are going to pay back the tax payers. Even if both companies sell more vehicles, will they be profitable? I don't see that happening within the foreseeable future. We simply have too many car makers selling in the US. Great for consumers. Not so hot for Ford and GM.

  • Mtr2car1 Mtr2car1 on Apr 06, 2011

    Aspade - pick a point. Did ford outsell gm in pickups last year? Yes Does ford and gm provide SD/HD breakout data? No but others such as JD powers try to figure it out. Did "The Silverado/Sierra outsold the F-150 4:3 last year". NO Now, if you want to make a case about models and such, do it - but your original 2 statements are incorrect as presented.

  • Doctor olds Doctor olds on Apr 08, 2011

    Excluding the Avalanche & Escalade EXT, GM full size pickups outsold Ford every year from 2006-2009. Ford edged GM 528,000 to 500,000 in 2010. They are neck in neck for the first quarter of 2011- Ford=126,627, GM=126,400

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