GM And Proton Sitting In A Tree

Edward Niedermeyer
by Edward Niedermeyer
gm and proton sitting in a tree

Struggling Malaysian automaker Proton has been hunting for a major OEM partnership for some time. Rumors have linked the company to PSA and VW. GM snuggled-up to Proton last year, meeting with management and shareholders. According to The Motor Authority, GM's recent financial "challenges" haven't discouraged the The General's Prez for S.E. Asian Ops from continuing to play footsie. "If Proton wants to talk," Stephen K. Carlisle announced. "We are ready as we are always interested about collaborating with them." GM may be hunting for [another] low-cost, entry-level car for emerging markets. As Proton also holds a majority share of Lotus, Hethelmania may also be taking hold. But c'mon. Another brand? And what about the money question? "GM would be able to make a financial commitment for a collaboration with Proton," Carlisle told The Star. "If it made business sense now." Yeah, sure.

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4 of 6 comments
  • SAAB95JD SAAB95JD on Aug 14, 2008

    Is it just me, or didn't GM at one time own Lotus?

  • Shaker Shaker on Aug 15, 2008

    And I thought that a proton was just 3 quarks, held together by gluons; boy, am *I* behind the times... (I have to renew my subscription to Scientific American! ;-) GM's got more feelers than a bucket full of centipedes - makes the impression that they lack a plan.

  • SherbornSean SherbornSean on Aug 15, 2008

    SAAB95JD, You are correct. Of course, Lotus has gotten passed around so many times,... Speaking of which, hearing that Proton and GM are looking to hook up sounds a lot like hearing that Dennis Rodman and Britney are engaged. Anyhoo, it would be nice if as a result of this, Lotus were set free, or at least sold to a firm that would actually do something with it. VW comes to mind -- even though Lotus would compete with Porsche, I like what VW has done with Bentley, Lambo and Bugatti.

  • Capeplates Capeplates on Aug 16, 2008

    GM grasping at straws again