This is Not the New Prius (Engadget)

Justin Berkowitz
by Justin Berkowitz
this is not the new prius engadget

Last night's banner headline over at the gadget blog Engadget read "2010 Prius revealed, sneakers still a major design influence." But no, it wasn't revealed and no, that's not the Prius. (Props to Engadget for being snarky, at the least.) This was a great case of how misinformation spreads like a gasoline-fueled fire in the ol blogosphere. Here's how it went down: Car and Driver put up a story with some not remarkably new details and a CGI of the next generation Prius just to illustrate. Of course, they didn't actually say it was a photoshop or "artist's rendering." TG Daily picked up the story from Car and Driver, along with the picture. Then Engadget – one of the largest gadget and tech blogs on the 'nets – ran with the story from TG Daily. Eventually a reader alerted Engadget that they were holding onto a not-so-hot photochop. The site added a disclaimer at the bottom of their post "Update: Our bad, looks like the image above is apparently just Car and Driver's illustration of what they think it COULD look like. Thanks, Dave." Dave? Dave's not here. Anyway, that's cool. But why is the headline still saying "revealed?" And for whatever it's worth, Vince Burlapp already posted the same CGI – as well as a back view – on Saturday.

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4 of 9 comments
  • Jkross22 Jkross22 on Jul 08, 2008

    Looks like a Yaris with a receding hairline.

  • Quentin Quentin on Jul 08, 2008
    50merc Says: Cartoon car, indeed. In addition to the flaws noted above, the driver wouldn’t be able to see the road within forty yards, and rear seat passengers would have to remove their heads to clear the drooping roofline. Some car designs are like wacky haute couture: utterly impractical for real-world use. If people can drive a corvette and see out of the front of that, this would be no issue. The windscreen and hood profile seem similar to the Honda Fit, which has great visibility out of the front. I think we'll see something that looks very similar to a long wheelbase iQ with some massaging to improve the Cd. ~~Quentin

  • Shaker Shaker on Jul 08, 2008

    That windshield will really strain the air conditioning unit (better add $5k PV panel to correct this).

  • ZoomZoom ZoomZoom on Jul 08, 2008

    Wow, that burlapp cars site seems to have a lot of false, er "anonymous" claims about the Prius. Tell me why TTAC linked to it again? Oh yes, for the CGI pictures. And not a pretty girl in the bunch, tsk, tsk...