Silicon Valley Eggheads Have a Prius Engagement
We repeat: the Toyota Prius is the official car of the intellectually superior. According to InsideBayArea.com, after trailing Camry, Corolla, Accord, and Civic in Santa Clara County in California's Silicon Valley last year, Prius has outsold all four through May of this year. Ron Diridon, executive director of the Mineta Transportation Institute at San Jose State University and himself a Prius
militant owner, shows no lack of hubris in his assessment of the situation: "The intellectual capacity within Silicon Valley is amazing. That higher level of education reflects a higher level of understanding of the terrible consequences of global warming." Intellectual superiority aside, the free pass to the carpool lane that was available for Prius drivers, the outrageous price of gas in California and the fact you can now buy a Prius for less than sticker had a bit to do with it as well.