Rare Rides: The Superbly Rare 1963 Aston Martin Lagonda Rapide

Corey Lewis
by Corey Lewis

Rare Rides has featured a couple of fine Lagonda sedans previously. First was the 1980s rectangle designed by William Towns, which miraculously remained in production from 1976 to 1990. Next was the Lagonda Taraf, a super sedan intended only for the oil-flush UAE market.

Today we bring you the genesis of the Aston Martin Lagonda sedan line, the Rapide.

The Rapide was developed during David Brown’s ownership of Aston Martin. If you recall, Brown also saw the development of the Rover Metro into the luxury Aston Martin Frazer Tickford Metro. In the early Sixties, Mr. Brown owned Aston Martin and the deceased Lagonda brand. Though he purchased the Lagonda marque in 1948, Lagonda had faded away in 1958. The company made a very small number of coupes post-WWII, with Aston Martin engines.

The Rapide was a luxurious, V12-engined car at Lagonda in the Thirties, and Mr. Brown decided it was that name which should revive Lagonda. Design work was handed off to Carrozzeria Touring, the sedan based on the contemporary DB4 coupe. Though it shared a basis, the sedan’s 196-inch length was considerably longer than the 177 inches of the DB4. Touring applied a split grille design with three sections to the Rapide, and quad headlamps additionally separated Lagonda from Aston Martin’s corporate styling. It took three years to develop the Rapide, and the large sedan entered production in 1961.

An early super sedan, Rapide used an enlarged straight-six of 4.0-liters that was notably more potent than the 3.6 found in the DB4. Featuring dual overhead cams, the 4.0 would later see use in the DB5 and produced 236 horses in Rapide implementation. That made for a very quick-for-1961 run to 60 of 8.9 seconds. The Rapide debuted other features used in the later DB5: a de Dion rear suspension, and a body composed of a magnesium-aluminum alloy. Most Rapides were automatic and routed their power through a three-speed Borg-Warner unit, though a select few were ordered with a four-speed manual.

Extremely expensive, the Rapide was around £5,000 when it was new. That figure was 25 percent higher than a DB4, and twice the price of a Jaguar MKX or E-Type. Between 1961 and 1964, just 55 examples were produced. Aston Martin would not make another sedan until the Lagonda of 1974 mentioned above. And that was well after the conclusion of David Brown’s Aston/Lagonda ownership.

Today’s red over tan Rare Ride is presently at auction and ends bidding tomorrow. Current ask is £70,000 and it isn’t at its reserve. Probably not even close.

[Images: Aston Martin]

Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.

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