VW's Electrify America Sticks With Walmart for EV Charging Expansion

Matt Posky
by Matt Posky

Roughly a year ago, Volkswagen subsidiary Electrify America announced a partnership with Walmart to help proliferate EV charging sites across the United States. Equal parts penance for VW’s illegal diesel shenanigans and shrewd business arrangement, the deal sought to establish plug-in points at 100 store locations in 34 states.

On Thursday, the companies announced the completion of 120 charging stations and signalled their intent to continue collaborating — citing future development programs in the District of Columbia and 46 U.S. states.

Thus far, the auto has primarily focused on selling electric vehicles along the coasts — resulting in the vast majority of charging sites bookending the country. However, in addition to the obvious benefits of hooking up with one of the largest retailers in history, Electrify America says its Walmart partnership provides an opportunity for EV charging stations to make inroads into the heartland. Since its stores are frequently found near major highways, the firm said Walmart is helping to provide a much-needed resource for EV owners hoping to take a road trip.

The stations themselves feature 150 kilowatt (kW) and 350kW DC Fast Chargers, which Electrify America claims can restore 20 miles of range per minute — provided the vehicle is equipped to handle it.

“EV drivers can now travel across the country on major interstates and highways with a large concentration of EV chargers along U.S. interstates,” said Electrify America. “EV charging station placement along many of these routes allow for EV drivers the option to solely recharge at Walmart stores during their travels. Examples of routes include Houston to Chicago via I-45, I-35 and I-44, San Antonio to St Louis via I-35 and I-44 and Washington DC to Savannah, GA via I-95.”

The Walmart deal could help to normalize electric vehicles in parts of the country where they don’t make a lot of sense. While 120 stations spread across 34 states isn’t exactly a deluge, it enhances Walmart’s corporate image and could eventually create a new customer base for the chain. Since EVs can’t refuel like traditional gas-powered vehicles, drivers are often stuck waiting while their car recharges. That effectively makes them a captive audience and, with nowhere else to go, they might decide to go shopping to pass the time. Meanwhile, Volkswagen can fulfill its legal commitments while simultaneously improving the charging infrastructure for the 22 million EVs it hopes to sell over the next decade.

[Images: Electrify America]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • R Henry R Henry on Jun 09, 2019

    120 charging stations. Golly, what progress! --This, of course, is the number of gas pumps in a three block stretch on most suburban boulevards.

  • AtoB AtoB on Jun 09, 2019

    "The smart water drinker is into cheap $9 per bottle wine too. She’s a cheap date. " Still wasting money though. Tap water is *almost* free. Anyone with hundreds of millions of dollars lying around will live in an area where the tap water is just fine, especially if its charcoal filtered. Tap water is FAR more ecologically friendly too. As to the wine its not to hard to find a $3 bottle of wine that can easily stand up to a $20+ bottle. The difference is more $3 wines suck than $20+ wines. Not a big deal, at $3/bottle its easy to sample a lot to find what you like. The latter is the key, knowing what YOU like and not what others tell you to like. Usually those others are trying to sell you the $20+ bottle. If OTOH you meant $20 restaurant prices that's a different story. $20 is about as cheap as restaurant wines get.

    • ToddAtlasF1 ToddAtlasF1 on Jun 09, 2019

      About a dozen years ago, two buck chuck won the blind chardonnay tasting at the California Wine Festival(IIRC - might have been California State Fair Wine Competition or something similar). A few years earlier, their Shiraz beat out 2,300 more expensive wines at the 28th Annual International Eastern Wine Competition. The problem with these now-$3 a bottle wines is that you never know what you'll get. Some 2006 Charles Shaw Chardonnay may have been fantastic, but there aren't vineyards growing grapes for Charles Shaw. They buy whatever is over produced and cheaply available. One batch of wine may be fine, and the next one will give you a debilitating hangover if you have three glasses. https://www.npr.org/templates/story/story.php?storyId=1963794

  • Dirk Wiggler I drive down the Palisades and near the George Washington Bridge I see FIAT housing complex (apartments, same font as the auto company). Seems like they tout energy/electric efficiency. I always wonder, 'what's that...is it really the same FIAT?'
  • The Oracle Massive job cuts at their state-funded facility in Buffalo. Tesla is quick to throw resources at programs to get them launched, and quick to contract when the models are in serial production:
  • Cprescott Golf carts were so 1900 and so 2020. Everyone who wants one has one and is trading them in for hybrids.
  • Cprescott If it were Honduh or Toyoduh's I would set it on fire.
  • EBFlex Remember this is an area of the market with what we’re told is insatiable demand that current production cannot meet. Yet Tesla, the only real EV player in North America is laying people off. This is bad news bears for the EV market. Maybe the government can make demand even more artificially inflated to correct this major problem
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