Rick Ross, the gastric bypass candidate best known for songs like “Maybach Music” and “Aston Martin Music”, has debuted another video for his latest album “God Forgives, I Don’t” – simply called “911”.
After downloading the album last week, I scanned through the track list, and feared that the song title had some relation to September 11th, and that Ross would use it as a metaphor for crushing his rivals in the drug game (even though Ross was a prison guard before becoming a rapper).
Not so. The song is about the ubiquitous Porsche 911, which never really caught on with rappers until the start of this decade. The video doesn’t quite look like an exercise in product placement. The production values suggest a low-budget shoot with a Canon 5D MK II, and it’s hard to imagine Porsche wanting, or needing, to tie themselves up with someone like Ricky Rozay.