U.S. Midsize Pickup Truck Market Share Jumped to a 13-Year High in 2019; Sales Rose 22 Percent

With best-ever sales from the segment-leading Toyota Tacoma, sales of midsize pickup trucks in the United States jumped 22 percent in 2019. That’s nearly nine times the rate of growth experienced by full-size pickup trucks in the U.S. last year, enough to drive market share of the smaller trucks to a 13-year high.

In fact, for the first time since the economic collapse of 2009, more than one-fifth of the pickups sold in America were not full-size trucks.

The Tacoma, which only inched forward in 2019, is not deserving of all the credit. New and reborn pickup truck nameplates contributed 130,000 sales to the midsize ledger over the last 12 months. That was more than enough to dramatically shake up the segment.

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Rivian: Not Quite As Expensive As First Thought

Despite offering a choice of battery sizes, Rivian’s R1T pickup, scheduled for production late this year, was not revealed under a banner of affordable green motoring. Nor was the R1S SUV that followed it. The Michigan-based startup’s first vehicles instead wowed onlookers with their tech prowess and capability — four hub motors, an innovative platform, and a maximum range of 400 miles — and prices that were fairly comparable with existing high-zoot pickups and SUVs.

Carrying a starting price of $69,000 at its debut, the R1T is now said to be in line for a price drop. Same goes for the R1S.

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$2.2 Billion in Funding, Rolling Toaster Bound for GM's Detroit-Hamtramck Plant

With just days left before the last Cadillac CT6 and Chevrolet Impala sedans roll off the assembly line at General Motors’ Detroit-Hamtramck plant, the automaker has put up funding for the facility’s future.

For the once endangered plant, it will be a future free of gas-powered cars and trucks. Instead, the sprawling facility will be home to a range of electric SUVs and trucks, one of them bearing the Hummer name, and a rolling box with no driver.

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2020 Ford Super Duty First Drive - Long May You Truck

It’ll not have escaped your notice that the pickup truck segment is a murderously competitive arena. In fact, if it were an actual arena, it would be much like the Roman Coliseum — or at least the upcoming 49er/Chiefs tilt in Miami — with bodies strewn across the playing field and the crowd roaring for more.

This helps explain why the Detroit Three are intent on beating each other over the head with towing and torque numbers that have climbed to dizzying heights. For 2020, Ford has unleashed a Super Duty pickup with available four-figure torque or a monster V8 the size of which hasn’t been produced by Motown in decades.

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Toyota Tacoma to Hitch a Ride From the Lone Star State

The perennially popular Toyota Tacoma will move all of its assembly south of the Rio Grande under a recently announced production switch-up.

When the ancient Sequoia full-size SUV enters a new generation, and along with it the Tundra pickup, it won’t stay at its present Princeton, Indiana home. Toyota plans to move Sequoia production southward to Texas, punting Tacoma output to a country that’s no stranger to the midsize pickup.

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Ace of Base: 2020 Ford F-250 XL

Occasionally, the Ace of Base award will be trotted out not because a particular vehicle is the most desirable in its range, but because of the remarkable amount of kit or capability it offers for its entry level price. The truck you see before you definitely falls into the latter category.

Consider this: a base model F-250 serves up a 385 horsepower V8, 78.5 cubic feet of space in its 8-foot cargo box, and the ability to tow up to 13,300 pounds — all for less than the price of a loaded Camry.

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Margin Makers: 2021 GMC Canyon Denali, AT4 Revealed

The upper tier of GMC’s midsize Canyon line revealed their enlarged faces Monday, heralding a similar treatment on lesser trims. Like the recent Acadia crossover, the mid-cycle refresh arriving for the 2021 model year sees the Canyon grille gain significant height, joining a revamped bumper and headlamps that mimic the larger Sierra.

Canyon also ditches the former All Terrain trim in favor of a sexier off-road-themed moniker: AT4.

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Report: Hummer *Will* Return, Expect a Super Bowl Ad

The much-rumored return of Hummer to the General Motors fold is apparently a go.

According to sources who spoke to The Wall Street Journal, GM has purchased hyper-expensive ad time during next month’s Super Bowl game, during which it plans to reveal its intent to resurrect the name of once loved (and equally derided) brand. It won’t be a brand, however.

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2020 Nissan Titan Fuel Economy Figures Emerge

What can a nine-speed automatic do for a full-size pickup that once carried a seven-speed unit and a reputation for guzzling fuel at a prodigious rate?

That’s a question answered not by the EPA, which hasn’t gotten around to posting updated MPG figures for the refreshed 2020 pickup, but by its counterparts north of the border. Natural Resources Canada has the new figures on file, but you’re out of luck if you’re only interested in rear-wheel drive Titan models. For 2020, Canadians aren’t allowed to have those.

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Rare Rides: The Very Special 1998 Ford Expedition SeaScape

There’s nothing especially unique about a first-generation Ford Expedition, given that the company sold hundreds of thousands of them in the late Nineties. But things get a bit more exciting when the Expedition in question was a custom build for SEMA.

So today let’s remember the boat times, with this 1998 SeaScape.

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Full-size Truck War Update: Ram Fills Ford's Rear-view in 2019

With full-year sales stats now available from each of the Detroit Three, we can see how the leaders in the critically important full-size pickup segment faired in the eventful year of 2019.

And it was an eventful year, what with new full-sizers on offer from Ram, Chevrolet, and GMC, and revamped Heavy Dutys from both Ram and GM entering the fray. (GM’s big guys landed for the 2020 model year, with Ford’s redesigned 2020 Super Duty series arriving shortly after the launch of its Detroit rival.)

It’s no secret that Ram did well last year, but how did it stack up next to the perennial front-runner?

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The 2010s: A Period of Pickups

We spend a lot of time discussing pickups on these digital pages, and with good reason. Pickups have quickly become the go-to vehicle for growing families, replacing sedans and wagons in that role, though crossovers and SUVs of varying sizes still garner the greatest market share.

With a proliferation of trim choices leading to ever-higher ATPs and hefty margins for those who build them, pickups remain a cash cow for many companies — at least, those capable of capturing the public’s attention. With data in hand, let’s look at the decade that was.

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Canada's Oldest Auto Plant Runs Out of Vehicles

Canada had just turned 40 and Teddy Roosevelt was running a zoo out of the White House when the first automobiles rolled out of Oshawa, Ontario.

Starting in 1907, Oshawa built vehicles of the McLaughlin Motor Car Company, with the cars carrying Buick drivetrains shipped in from Flint, Michigan. An early alliance! Thank the close friendship between Sam McLaughlin and William Durant for that partnership. The Chevrolet brand set up shop at the lakeside assembly plant not long thereafter, and in 1918 General Motors of Canada Limited was formed from McLaughlin and Chevrolet Canada.

Fast-forward 101 years, and the last GM vehicle has left the factory. Workers put the finishing touches on the final vehicle today.

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GM Cuts a Check for New Midsize Pickups

With the perennially popular Toyota Tacoma no spring chicken and the Nissan Frontier now older that the Dead Sea Scrolls, General Motors’ Chevrolet Colorado and GMC Canyon gained newfound — and far fresher — competition in 2019 from Ford’s returning Ranger.

There’s still life left in the current-gen models, which gain a (very) mild refresh for the 2021 model year, but GM is making sure the models don’t grow complacent. The automaker has now pledged $1.5 billion for a new generation of its midsize pickups. Good timing, too, as the Tacoma is expected to go all-new for 2023.

And that’s not the only thing GM needs to worry about.

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Cybertruck Headed for Medium-duty Classification?

There’s many unknown aspects of the Tesla Cybertruck, not least of which is its curb weight, but a recent letter to the California Air Resources Board (CARB) reveals that Elon Musk’s retro-futuristic brainchild might have no business engaging in a one-on-one with the Ford F-150.

According to the letter, Tesla is pursuing a medium-duty classification for the triangular pickup, placing in in competition not with the F-150, but the F-250.

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  • Yuda Yeah with all the friggin problems these things have, last thing we need is more of these things messing up and clogging the roads
  • Wjtinfwb Nice car and looks well cared for. The accessories are mostly for vanity, their value is in the eye of the buyer. I see zero value in them but I like bone stock if buying used. The problem this seller has is his spec is not at all unique; not a manual, no Shaker hood, attractive, but conservative color. Today, AutoTrader has 130 used 2015-2018 Challenger Hemi's with automatics available. The average price is abut 27,200 and mileage is slightly lower than this example at about 40k miles. Almost all are at dealers where a decent negotiator should be able to knock $1500-2500 off the ask. This is a 25k car, the buyer may not believe it but stats would say otherwise.
  • FreedMike I don't need to know anything about this model per se, but I'd be very interested in knowing if Mazda is going to be using the tech from the PHEV CX-90/70 model - which is darned nice, by the way - on other Mazdas.
  • Turbo Is Black Magic Honestly at this point Elon is more of a liability than an asset. How much does the board have to pay to just get rid of him?
  • FreedMike The article touches on this fact, but the number of public EV chargers grew by over 18,000 between 2021 and 2023. https://afdc.energy.gov/fuels/electricity-infrastructure-trendsSo clearly the expansion is happening without the use of the funds in question. Not necessarily a bad thing, if you're into not using taxpayer money. Still, I'd be interested in knowing why the public money isn't being used. Are the regs overly complex or restrictive, or something like that? But in any case, EV charging IS expanding at a pretty solid rate. And as far as "...we’ve seen plenty of Republican-backed legislation targeting EV-related spending over the last couple of years" is concerned...well, yeah, there's a reason why Republicans don't like EV charging. The petroleum industry is one of the GOP's prime donors, and every charger built or EV sold represents a direct ding to their bottom line. Republicans, of course, like to put this in terms of "EVs are a woke mind virus," or some such nonsense, but the fact is that the people paying their bills don't want competition.