#lime

Over the last two years, urban landscapes have been marred by a growing number of companies offering street-side scooters for rent. The business model always seemed a little curious, especially as additional players moved into the market. It wasn’t long before plenty of cities had their sidewalks littered with scooters in various states of disrepair and thrill-seekers were using them to dive through traffic, thus frustrating motorists.

They also have to be shared with your neighbors, making them none-too-appeasing in an era where everyone is obsessively washing their hands to avoid the coronavirus. Combine that with cities asking (sometimes demanding) that citizens remain indoors and you can probably guess where this is all going. Scooter providers, already in the delicate position of being “mobility” companies, are reeling things back in.

Lime, the company that sent electric scooters driven by traffic-unaware short-term renters to every corner of the continent, has a new mobility plan. While e-scooters and bikes are great for travelling short distances in the city (a fact many pedestrians and motorists would disagree with), sometimes you need to go up hills, or perhaps travel further — and with more people — than a two-wheeled conveyance would allow.

What to do? Call on an automotive brand that’s desperate for sales, that’s what. Oh, and those aren’t Fiat 500s. They’re LimePods.