#hitachi

Following early technological success in the electric car field, Honda entered the 21st century with a newfound aim to place hybrid vehicles in the driveways of global carbuyers. While rival Toyota’s hybrids have garnered the most headlines and sales, no one can criticize Honda (CR-Z notwithstanding) for the continued refinement of its electrified powertrains. Just look at the most recent Accord Hybrid or Acura’s growing list of performance-oriented multi-motor products.

Still, as fully electric vehicles began emerging on the scene, Honda found itself lagging behind. The Clarity EV, an electric version of its second-generation fuel cell vehicle, arrives this summer with a paltry 80-mile range. However, we’re promised much more in the year ahead.

As it moves forward with its EV plans, Honda also wants to have a stake in the supply of EV components to automakers — namely, electric motors. As of today, Honda and partner Hitachi have a name for their joint venture: Hitachi Automotive Motor Systems Limited.

It’s been a while since our last update on TTAC’s intercontinental project car: a UK-spec 1983 Ford Sierra Ghia finished in Rio Brown. Since then the Sierra’s gifted creator passed away and more positively, Ford wisely ditched its Titanium trim level for a famous name befitting a premium offering with brown paint…even if it isn’t Ghia.

Jealous much of TTAC’s sweet ride, FoMoCo?

EVs are also called “Yes but cars.” As in “Yes, but the power needs to come from somewhere. Usually from a dirty plant with a huge smokestack..” Several companies don’t want to hear that anymore and develop a smart grid that powers houses and cars entirely from renewable energy sources. At least that’s the plan.

The Japanese seem to be convinced that EVs are the wave of the future. They are so convinced that they are thinking up schemes to use that big expensive battery in the car for other things if the car is not used for other things. Such as when that new EV is sitting in the driveway while Watanabe-san commuted to work using the JR-train. Nissan, Hitachi, and Orix announced that they will work together on turning those batteries-on-wheels into dual-use technology.

We finally know who’s responsible for shutting down Nissan assembly lines in Japan and the U.S.A. The shortage of a critical computer chip stopped Hitachi from making ECUs, which in turn stopped Nissan from making cars. For days, the identity of the lackadaisical chipmaker had been kept under wraps. Now, the culprit has been unmasked.

The shortage of a critical computer chip that Hitachi desperately needs to supply Nissan with ECUs now threatens to affect U.S. production. Yesterday, Nissan warned that they will close down Japanese assembly lines. Today, Nissan COO Officer Toshiyuki Shiga said that production in the U.S. may be halted until the chip shortage is solved.

So far, it had been striking workers at Chinese parts suppliers that brought Japanese car makers to their knees, praying for parts needed to re-start the lines. Here is a new twist: Japan’s Hitachi ran out of chips for ECUs (commonly called “car computers”). And Japanese carmakers are shutting down the lines.