#carbonpro

With General Motors razzing Ford back in 2015 for optioning an aluminum truck bed to save weight, thus improving fuel economy, it couldn’t pull off a similar move without a sea of mouths wailing warnings of hypocrisy. GM has been playing catch-up with the Blue Oval’s full-size pickup since forever, always framing the GMC Sierra and Chevrolet Silverado as the more robust choice. The company even launched an advertising campaign to prove its steel truck bed was the tougher option.

When the General’s full-sized trucks underwent a weight-loss program of their own, it was decided anything that opened or closed should be aluminum while the bed absolutely had to stay high-strength steel. Otherwise, it would be guilty of the same mistakes it accused Ford of. Despite throwing shade at Ford’s claimed lack of sturdiness for over a decade, the aluminum-sucks angle has been reeled back immensely over the last couple of years. GM even attempted to wipe all evidence of a comparative rock-drop test from the internet, possibly because it’s finally decided to embrace aluminum itself.

However, there’s already an alternative to the high-strength steel GM currently offers — the CarbonPro bed available on the GMC Sierra Denali and AT4 — and the manufacturer has prepared another stunt show to test its mettle.

In launching its next-generation Sierra half-ton last summer, GMC focused a lot of its attention on the brand-exclusive MultiPro tailgate, a bit of door-within-door wizardry that makes bed access a breeze. It also provides the necessary hookups for tailgate party tunes.

In short, to butcher a quote from Toronto mayor John Tory, the MultiPro has more positions that Masters and Johnson. But the bed behind the gate was also singled out for some attention. GMC told the public that a carbon fiber bed — CarbonPro, in GMC parlance — would join the 2019 model as a late availability option.

That’s still the plan. With production now two months off, GMC wants to rekindle some of that early interest in its seemingly indestructible bed.

GMC has determined there’s gold in them thar trails, witnessing Ram hoovering up dollars from off-roaders and wannabe off-roaders with the Rebel variation of its 1500 pickup.

The tri-lettered half of The General’s truck duo latched onto the off-road life in the previous Sierra with a trim called All Terrain. It’s back and beefed up on the revamped 2019 model but, taking a page from the Cadillac Book of Alphanumerics, it is now called the AT4.

GMC unveiled the 2019 GMC Sierra amid great pomp and circumstance on March 1st. Much of the buzz surrounding the new truck focused on new features like a multi-function tailgate and comprehensive towing suite. One of the new features, CarbonPro, is the industry’s first carbon fiber pickup box. Duncan Aldred, GMC’s Global Vice President, went as far as saying, “In 116 years of making GMC pickup trucks, our industry-first carbon fiber box is the toughest and most durable pickup box we have ever made.”

While we have little reason to question that statement, it gives the impression that this pickup box is made out of supercars and iPhone cases. In reality, it’s chopped up carbon fiber in a nylon plastic resin. After talking to GMC and the supplier that builds the CarbonPro box, we’ve this product does indeed have some important advancements. At the same time, it is also shares some similarities with the pickup boxes found on the Toyota Tacoma and Honda Ridgeline.