GM Trademarks Opel Nameplates Calibra, Cascada in U.S.

Opel Cascada

It’s being revealed that Opel registered the Calibra and Cascada names with the U.S. Patent and Trademark Office in December. While some have speculated from the fact that Opel was the registrant of record that General Motors is considering returning its European brand to the United States, more likely the use of Opel was to hide a possible plan by GM to use the nameplates on Buicks. When GM sold Opel’s Astra as a Saturn before shuttering that brand, Opel had been the registrant for that name as well.

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