Audi Abandoning Subcompact Cars Over Regulatory Pressure

Audi is discontinuing the A1, citing Europe’s regulatory landscape as the main cause. Eager to limit the amount of CO2 coming out of tailpipes, the European Union has placed strict limits on petroleum-powered passenger vehicles. For Audi, the price of manufacturing a subcompact automobile-dependent upon internal combustion is getting too high. Installing a smaller motor would negatively impact drivability while slotting in a hybrid powertrain means more R&D costs and jacking up the MSRP to a point where consumers might lose interest.

There’s just not much incentive to build small, efficient vehicles when the profit margins have been made razor thin and people aren’t buying them in great numbers. And this is a lesson that’s being learned by all automakers, not just those associated to Volkswagen Group.

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Importable or Impotable? Audi Debuts A1 Citycarver for Slick Urban Youths

Padding out its crossover lineup and going downmarket, like every other premium automaker, Audi presented us with a new model this week — the A1 Citycarver. Based upon the A1 Sportback, the Citycarver is lifted two-inches to provide additional clearance for potholes, urban debris, and the occasional instance of curb hopping. The ride hight also helps the brand’s A1 line take advantage of the severe case of crossover crazies that has swept through the global market.

Good on Audi for downplaying the adventure/lifestyle marketing and calling the Citycarver what it is — a small urban runabout with the ability to leave town. Bonus points for allowing it to maintain its foundation’s above-average looks.

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Ace of Base, Euro Edition: 2019 Audi A1 Sportback

There’s plenty of tasty European machinery available to customers on that side of the pond that isn’t currently (or was not) available in these parts. VW Scirocco R, Audi RS6 Avant, Citroën DS3 Racing … if you’ll excuse me, I need to lie down.

Not all the forbidden fruit is worth plucking off the tree, though. Think you’d ever see a modern Audi in this day and age with a plastic block-off plate where the radio is supposed to be? Well, you have now.

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Digestible Collectible: 1984 Volkswagen GTI

Once again, I’m dazzled by those wheels, just like the Quantum we looked at last week. I’m a sucker for clean, well-styled factory wheels: Oldsmobile Rally wheels, Fuchs found on Porsches, Rostyles worn by so many British cars. The Volkswagen “Snowflake” wheel is another that is difficult to improve upon by the aftermarket.

For some reason, that hasn’t stopped VW enthusiasts from “improving” their cars with incongruous tire and wheel widths and double-digit camber settings. “Stance” culture isn’t exclusive to the Wolfsburg faithful, but it has infected too many good cars.

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Geneva Gallery: Audi A1
The Audi A1 is huge in the sense that it is the main test case for the hypothesis that luxury brands can get folks to pay premium prices for a subcompact car…
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Audi A1: What We Did Instead Of Rebadging A Polo
Like it or not, extending the concept of luxury into ever smaller classes of cars is the next big challenge for high-end auto brands. According to the latest…
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  • Jalop1991 In a manner similar to PHEV being the correct answer, I declare RPVs to be the correct answer here.We're doing it with certain aircraft; why not with cars on the ground, using hardware and tools like Telsa's "FSD" or GM's "SuperCruise" as the base?Take the local Uber driver out of the car, and put him in a professional centralized environment from where he drives me around. The system and the individual car can have awareness as well as gates, but he's responsible for the driving.Put the tech into my car, and let me buy it as needed. I need someone else to drive me home; hit the button and voila, I've hired a driver for the moment. I don't want to drive 11 hours to my vacation spot; hire the remote pilot for that. When I get there, I have my car and he's still at his normal location, piloting cars for other people.The system would allow for driver rest period, like what's required for truckers, so I might end up with multiple people driving me to the coast. I don't care. And they don't have to be physically with me, therefore they can be way cheaper.Charge taxi-type per-mile rates. For long drives, offer per-trip rates. Offer subscriptions, including miles/hours. Whatever.(And for grins, dress the remote pilots all as Johnnie.)Start this out with big rigs. Take the trucker away from the long haul driving, and let him be there for emergencies and the short haul parts of the trip.And in a manner similar to PHEVs being discredited, I fully expect to be razzed for this brilliant idea (not unlike how Alan Kay wasn't recognized until many many years later for his Dynabook vision).
  • B-BodyBuick84 Not afraid of AV's as I highly doubt they will ever be %100 viable for our roads. Stop-and-go downtown city or rush hour highway traffic? I can see that, but otherwise there's simply too many variables. Bad weather conditions, faded road lines or markings, reflective surfaces with glare, etc. There's also the issue of cultural norms. About a decade ago there was actually an online test called 'The Morality Machine' one could do online where you were in control of an AV and choose what action to take when a crash was inevitable. I think something like 2.5 million people across the world participated? For example, do you hit and most likely kill the elderly couple strolling across the crosswalk or crash the vehicle into a cement barrier and almost certainly cause the death of the vehicle occupants? What if it's a parent and child? In N. America 98% of people choose to hit the elderly couple and save themselves while in Asia, the exact opposite happened where 98% choose to hit the parent and child. Why? Cultural differences. Asia puts a lot of emphasis on respecting their elderly while N. America has a culture of 'save/ protect the children'. Are these AV's going to respect that culture? Is a VW Jetta or Buick Envision AV going to have different programming depending on whether it's sold in Canada or Taiwan? how's that going to effect legislation and legal battles when a crash inevitibly does happen? These are the true barriers to mass AV adoption, and in the 10 years since that test came out, there has been zero answers or progress on this matter. So no, I'm not afraid of AV's simply because with the exception of a few specific situations, most avenues are going to prove to be a dead-end for automakers.
  • Mike Bradley Autonomous cars were developed in Silicon Valley. For new products there, the standard business plan is to put a barely-functioning product on the market right away and wait for the early-adopter customers to find the flaws. That's exactly what's happened. Detroit's plan is pretty much the opposite, but Detroit isn't developing this product. That's why dealers, for instance, haven't been trained in the cars.
  • Dartman https://apnews.com/article/artificial-intelligence-fighter-jets-air-force-6a1100c96a73ca9b7f41cbd6a2753fdaAutonomous/Ai is here now. The question is implementation and acceptance.
  • FreedMike If Dodge were smart - and I don't think they are - they'd spend their money refreshing and reworking the Durango (which I think is entering model year 3,221), versus going down the same "stuff 'em full of motor and give 'em cool new paint options" path. That's the approach they used with the Charger and Challenger, and both those models are dead. The Durango is still a strong product in a strong market; why not keep it fresher?