#RoyalWedding

For some reason, the British royal family remains pertinent in popular culture. We’re not sure what to attribute it to, either. Maybe it all comes down to the Queen’s smile or perhaps it’s just celebrity culture run amok. Either way, “the fam” is still totally relevant in the United Kingdom, even though no royal edicts have been issued for quite some time.

The United States’ obsession with the family is even harder to come to grips with. Despite breaking off from Britain in 1776, American supermarkets still have magazines featuring royal weddings on the cover. This obsession with regality doesn’t extend to other parts of the world — a shame, considering the Saudi Prince, Sultan bin Salman, recently held a wedding that included a parade of high-end autos, with 30 ice-white Range Rovers just for the bridal party. But we suppose that’s par for the course when you’re a multi-billionaire.

Britain’s royals, while still rich, don’t have the kind of scratch necessary to field an armada of cars for a princely wedding. It’s also not their style. But Mini decided to swoop in and capitalize on the Western World’s obsession with the joining of Prince Harry and Meghan Markle by delivering a car celebrating the union.