#MiniElectric

Tasked with building something to serve as the official safety car for the 2021 FIA Formula E World Championship, Mini has delivered a vehicle that bridges the gap between the raucous and rowdy John Cooper Works model and all-electric Mini Electric. While one-offs aren’t usually all that interesting to your average consumer, the Mini Pacesetter seems to be providing the automaker with a space to test some of its theories about how a JCW EV might take shape and will likely foreshadow such a product.

The manufacturer has even acknowledged this, though it’s a little early to expect an electrified version of Mini’s flagship performance model. Despite looking like it’s ready to compete in a series of its own, the Pacesetter uses an unmodified motor lifted from the Mini Electric. That means about 180 horsepower and a smidgen over 200 foot-pounds of torque, which would have been outstanding on the featherweight original. But the last few decades have forced Mini’s products to become comparatively portly, requiring the brand to shave as much weight off the Pacesetter as it could.

Our big concern for Mini’s upcoming electric hatchback was that it wouldn’t have sufficient range to make sense in the United States. The company seemed to be more interested in producing a rambunctious urban runabout, rather than something that could serve as a do-anything, go-anywhere EV. But we figured we’d wait to see where BMW Group planned on pricing the thing before folding arms and furrowing brows.

As it turns out, the Mini Cooper SE’s starting MSRP will be $30,750 (including destination). While that undercuts the cost of some “rival” models by several grand, the Mini EV brings less to the party.

BMW’s i3 has reached the end of its road. The manufacturer recently stated that the model will not be updated, adding that there’s no plan for a successor. Despite the oddball Bimmer serving as the technological basis for the Mini Electric slated to launch next year, the i3 is going to stick around in its current form until the company has no further use for it.

Released in 2013, the i3 was Bavaria’s first stab at a mass-market EV. While this author sees them routinely parked in coastal cities, they’re an anomaly elsewhere. Overt success has eluded the model in the United States, with annual sales dropping from a high of 11,024 units in 2015 to just 6,117 deliveries in 2018. This year’s U.S. sales look to be even weaker for the model.

Fortunately for BMW Group, European sales have been on the rise every year since the car’s introduction. Last year, that resulted in 24,252 deliveries for the region — with 2019 already positioned to surpass that figure easily.