Cheap Electronics: 2020 Mini Cooper SE Pricing Announced

Matt Posky
by Matt Posky
cheap electronics 2020 mini cooper se pricing announced

Our big concern for Mini’s upcoming electric hatchback was that it wouldn’t have sufficient range to make sense in the United States. The company seemed to be more interested in producing a rambunctious urban runabout, rather than something that could serve as a do-anything, go-anywhere EV. But we figured we’d wait to see where BMW Group planned on pricing the thing before folding arms and furrowing brows.

As it turns out, the Mini Cooper SE’s starting MSRP will be $30,750 (including destination). While that undercuts the cost of some “rival” models by several grand, the Mini EV brings less to the party.

The front-wheel-drive SE makes 181 horsepower and 199 lb-ft of torque, pulling the entirety of that energy from a 32.6-kWh battery pack. Zero to 60 takes a relatively brisk 6.9 seconds and the car tops out at 93 mph. Recharge times are said to be an enviable four hours, using a 7.4 kW home AC charging port, with fast-charge stations returning 80 percent of the vehicle’s maximum range in just 35 minutes.

Our own Environmental Protection Agency usually tamps down Europe’s WLTP testing-cycle estimates, meaning the 146-mile range Mini has promised for the SE will likely come down a bit when the car goes on sale in the United States. Nissan’s base Leaf is priced within a few bucks of the electric Mini and comes with a larger 40 kW battery pack that’s guaranteed to deliver more miles per charge.

While that makes it look like an easy victory for the Leaf, and every other EV offering superior range for a few thousand extra dollars (Tesla Model 3, Chevrolet Bolt, etc.), Mini believes the brand’s fun factor and upscale appeal will help see it through. It’s acceleration could be trumped by a Leaf Plus… but the handling should be a lock. BMW Group has suggested the Mini Cooper SE has retained the gas-driven Hardtop’s nimble demeanor — making it ideal around town, where its diminished range will be less of an issue. The manufacturer also said it views the smaller battery as an opportunity to save weight. But we would liked to have seen something larger and more practical, consequences be damned.

New standard features include a smartphone app that allows you to control the vehicle’s climate settings from afar, new 5.5-inch digital gauge display (above), heated front seats, and a driver assistance suite the company plans on explaining in greater detail closer to its American launch.

We’ll see how receptive the public is next year. Expect to see the 2020 Mini Cooper SE going on sale in March.

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2 of 10 comments
  • Dal20402 Dal20402 on Oct 28, 2019

    This will be an interesting test case. The 80-mile crop of compliance cars like the original Leaf, e-Golf, Focus Electric, etc. clearly didn't have enough range even to be a useful second car for many people. But I think this is enough range for a second car, and it's usefully cheaper than long-range EVs. It should also be eligible for a tax credit that will make its net price $25k or so for well-heeled buyers. I suspect it might sell decently, taking into account the malaise that's affecting the Mini brand overall since the cars turned into restyled 1-series.

  • Master Baiter Master Baiter on Oct 29, 2019

    I support their choice of a smaller, lighter battery to retain some semblance of handling characteristics. As a commuter car, it would likely suffice to plug into a standard outlet every day or every other day. I like the styling and retro interior of the Mini, though I would have preferred a sub 6 second 0-60.

  • Jim Bonham Thanks.
  • Luke42 I just bought a 3-row Tesla Model Y.If Toyota made a similar vehicle, I would have bought that instead. I'm former Prius owner, and would have bought a Prius-like EV if it were available.Toyota hasn't tried to compete with the Model Y. GM made the Bolt EUV, and Ford made the Mach-E. Tesla beat them all fair and square, but Toyota didn't even try.[Shrug]
  • RHD Toyota is trying to hedge their bets, and have something for everyone. They also may be farther behind in developing electric vehicles than they care to admit. Japanese corporations sometimes come up with cutting-edge products, such as the Sony Walkman. Large corporations (and not just Japanese corporations) tend to be like GM, though - too many voices just don't get heard, to the long-term detriment of the entity.
  • Randy in rocklin The Japanese can be so smart and yet so dumb. I'm America-Japanese and they really can be dumb sometimes like their masking paranoia.
  • Bunkie The Flying Flea has a fascinating story and served, inadvertently, to broaden the understanding of aircraft design. The crash described in the article is only part of the tale.