30th Anniversary Edition Mazda MX-5 Bound for Chicago

Mazda’s whipping something up to celebrate the 30th anniversary of the MX-5, issuing a teaser to elicit some excitement. Unfortunately, the photo doesn’t give us much to go on. The only meaningful conclusions we can pry from the series of streaks provided by the automaker is that the special-edition Miata can still fit inside a parking garage (phew) and will have a hardtop.

Where has Mazda chosen to celebrate the MX-5’s 30th birthday? The Chicago Auto Show, naturally. That was where the Miata first debuted in 1989, and that is where the manufacturer wants to preview the special edition on its big day. While we still think forgoing a hilarious Chuck E. Cheese tie-in was a minor mistake, both roadster and brand have matured to a point where the more tasteful choice was bound to win. We also have no evidence to support the idea that the pizza party venue was ever under consideration.

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