#Low-pricedCars
Junkyard Find: 1961 Rambler American Deluxe 2-Door Sedan
When George Romney— yes, father of Marlin-drivin’ Mitt— took over American Motors soon after its 1954 formation in a merger between Hudson and Nash, he set about shifting the company’s focus from “traditional” big cars locked in an annual styling arms race to a line of affordable compacts built on the success of the little Nash Rambler. By 1961, Nash and Hudson were long gone and every AMC car was a Rambler; the smallest Rambler that year was the American, and the cheapest American was the Deluxe two-door sedan. That’s what we’ve got for today’s Junkyard Find, spotted a few months back in a Denver yard.
People's Car, Redux? Volkswagen's EV Plan Doesn't Forget the Proles
You can’t tell the masses that, if they can’t afford the latest and greatest green vehicle, they should get used to riding a bike or a bus. Volkswagen seems to realize that.
As it prepares an even larger complement of electric vehicles than originally thought, the automaker isn’t forgetting the little guy. VW plans to spread its MEB platform far and wide — reaching even entry-level consumers who can’t pay for more range.
Low-priced New Vehicle Buyers Are Missing in Action
Once a bracket where most desirable vehicles lived, the sub-$20,000 price range is not the hot neighborhood it once was. The ever-upward creep of new vehicle MSRPs increasingly places most vehicles above that marker, and shifting consumer trends haven’t helped expand its ranks.
According to data from J.D. Power, 2018 has seen a rapid exodus from the cheap seats, with retail volume from the $20k-and-under crowd sinking 20 percent since the start of the year. Big spenders, on the other hand, are gobbling up $80,000-plus vehicles at a rapid clip.
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