Toyota Ramps Up Electrification Timeline, Outlines Nuanced Strategy

Following announcements that Toyota would be working on a shared electric vehicle platform with Subaru, as well as a jointly developed crossover, the brand conducted a press conference on Friday regarding its decision to “popularize BEVs.” While the announcement didn’t deal with the specifics of cutting-edge tech, auxiliary business opportunities, or even a total shift toward battery electric vehicles, it did represent a major commitment from a manufacturer that’s notoriously cautious in its decision making.

Opening the conference, Executive Vice President Shigeki Terashi focused largely on the challenges of electrification. Terashi said Toyota’s intent has always been to support “social progress” and curb CO2 emissions while acknowledging that it had only made formal commitments to electrification within the last couple of years. However, he showed that the automaker has been busy within that time, and had several initiatives in the works aimed at repositioning Toyota as a mobility brand, by outlining the company’s extremely complex EV strategy.

Buckle up, because there is a lot to this — including some new cars.

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Toyota Debuts Concept-i Series of Electric 'Mobility Solutions'

While we enjoy a concept car that isn’t set so far into the hypothetical future that it’s almost impossible to imagine the world in which it could exist, it’s also fun to see less-than-realistic designs emerge in a vehicle that is pure science fiction. Pursuing the latter mindset, Toyota has decided to expand upon the original Concept-i car with an entire series of “mobility vehicles” — each intended to help deliver a tomorrow where you are no longer required to walk.

Now part of a full lineup of experimental vehicles, Toyota views the Concept i-Ride and Concept i-Walk as supplementary modes of transportation for last January’s original four-seat concept. That vehicle debuted as more of a robotic friend than an traditional automobile. Toyota even went so far as to propose an artificial intelligence system that allowed the i-car to build a relationship with the driver that “feels meaningful and human.”

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  • Redapple2 I gave up on Honda. My 09 Accord Vs my 03. The 09s- V 6 had a slight shudder when deactivating cylinders. And the 09 did not have the 03 's electro luminescent gages. And the 09 had the most uncomfortable seats. My brother bought his 3rd and last Honda CRV. Brutal seats after 25 minutes. NOW, We are forever Toyota, Lexus, Subaru people now despite HAVING ACCESS TO gm EMPLOYEE DISCOUNT. Despite having access to the gm employee discount. Man, that is a massive statement. Wow that s bad - Under no circumstances will I have that govna crap.
  • Redapple2 Front tag obscured. Rear tag - clear and sharp. Huh?
  • Redapple2 I can state what NOT to buy. HK. High theft. Insurance. Unrefined NVH. Rapidly degrading interiors. HK? No way !
  • Luke42 Serious answer:Now that I DD an EV, buying an EV to replace my wife’s Honda Civic is in the queue. My wife likes her Honda, she likes Apple CarPlay, and she can’t stand Elon Musk - so Tesla starts the competition with two demerit-points and Honda starts the competition with one merit-point.The Honda Prologue looked like a great candidate until Honda announced that the partnership with GM was a one-off thing and that their future EVs would be designed in-house.Now I’m more inclined toward the Blazer EV, the vehicle on which the Prologue is based. The Blazer EV and the Ultium platform won’t be orphaned by GM any time soon. But then I have to convince my wife she would like it better than her Honda Civic, and that’s a heavy lift because she doesn’t have any reason to be dissatisfied with her current car (I take care of all of the ICE-hassles for her).Since my wife’s Honda Civic is holding up well, since she likes the car, and since I take care of most of the drawbacks of drawbacks of ICE ownership for her, there’s no urgency to replace this vehicle.Honestly, if a paid-off Honda Civic is my wife’s automotive hill to die on, that’s a pretty good place to be - even though I personally have to continue dealing the hassles and expenses of ICE ownership on her behalf.My plan is simply to wait-and-see what Honda does next. Maybe they’ll introduce the perfect EV for her one day, and I’ll just go buy it.
  • 2ACL I have a soft spot for high-performance, shark-nosed Lancers (I considered the less-potent Ralliart during the period in which I eventually selected my first TL SH-AWD), but it's can be challenging to find a specimen that doesn't exhibit signs of abuse, and while most of the components are sufficiently universal in their function to service without manufacturer support, the SST isn't one of them. The shops that specialize in it are familiar with the failure as described by the seller and thus might be able to fix this one at a substantial savings to replacement. There's only a handful of them in the nation, however. A salvaged unit is another option, but the usual risks are magnified by similar logistical challenges to trying to save the original.I hope this is a case of the seller overvaluing the Evo market rather than still owing or having put the mods on credit. Because the best offer won't be anywhere near the current listing.