Alfa Romeo Announces New Quadrifoglio Badge to Mark 100th Anniversary

Alfa Romeo’s Quadrifoglio models offer the brand’s best performance, and the storied nameplate celebrates 100 years in 2023. To celebrate, Alfa redesigned the iconic Quadrifoglio badge with commemorative dates and updated colors. The automaker is also planning a party on June 25 to celebrate Quadrifoglio day, with a parade and flash mob open to Alfa Romeo clubs.

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FCA: Why Build an Alfa Romeo Giulia Sport Wagon When You Already Have an SUV?

Alfa Romeo has bragged that it will have nine new cars on the market by 2021 ever since brand boss and arm-day workout expert Reid Bigland announced a plan to “ absolutely to go toe to toe with the Germans.”

A big part of that plan included a Giulia Sport Wagon to compete with the Deutsche estate cars. Apparently, this was a big fat lie and Bigland should meet me in the parking lot after school because Alfredo Altavilla, Fiat Chrysler’s CEO for Europe, Africa and Middle East, now says the model is off the table.

“We have decided not to make a Giulia Sport Wagon,” Altavilla explained to journalists in Europe. “Do we really need it if the SUV Stelvio handles so well? Probably not. With our fine tuning, Stelvio can interest all those people who might have been interested [in the wagon].”

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Alfa Romeo Giulia Starts Under $40,000, Unless You Need 505 Horsepower

Alfa Romeo claimed the Giulia would start under $40,000, and the automaker has kept its promise.

It may be time to start getting cautiously optimistic about Alfa’s comeback, especially considering what the sedan offers for the money and where this price point places it in the market.

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  • Bruce Purchased (in 2024) a 1989 Camero RS. I wasn't looking for one but I picked it up for 1500. I wanted to only pay 800 but the fellow I bought it from had a real nice family and I could tell they loved each other. They needed the money and I had to give it to him. I felt my heart grow like the Grinch. Yes it has the little 2.8. But the write up does not represent this car. It has never been messed with, all original, a real time machine. I was very fond of these 3rd gen Cameros. It was very oxidized but straight, interior was dirty but all there. I just retired and I parked in my shop and looked at it for 5 months. I couldn't decide how to approach it now That I can afford to make of it what ever I want. Resto mod? Engine swap? No reason to expect any finacial return. Finally I started just doing little things. Buffed and polished the paint. Tune up, Fluids. I am still working it and have found a lot of joy in just restoring what I have just the way I found it just fixed and cleaned up. It's just a cool looking cruiser, fun to drive, fun to figure out. It is what it is. I am keeping it and the author of this critical write up completely misses the point. Mabey the point is what I make it. Nothing more and nothing less.
  • George Now that the Spark And Pretty Soon Gone is the Mirage I really wonder how are you going to get A low rental price when getting a loaner car for the week or more? Cars that are big as spark usually cost 5 to 10 dollars a day for use in a week rental agreement.Where as a SUV like a Equinox or a Rogue Midsize SUV would cost about 20 to 30 dollars for the same length of time of lease and since you’re getting more space leasing is going to be very expensive.
  • Mcs Tesla Full Self Driving will be working flawlessly about 10 years after fusion reactors are perfected. That's my prediction and I'm sticking to it.
  • Akear American consumers have clearly stated they don't want neither rebadged Alfa Romeos or Fiats. The hornet is over stocked for nearly 400 days!
  • FreedMike I do tip my cap to Musk for at least talking about pushing the edge technologically. But I'm betting no on this question, at least for the near-term future. This vehicle requires two technologies - no-driver-control autonomous driving and inductive charging - that aren't nearly mature enough right now, and they can't be willed into maturity by Musk.