QOTD: What Is Your All-Time Favorite Automotive Commercial?

Like it or not, advertising is a legitimate art form, studied and dissected just like its sculpture and literature forebears. As the high holy day of the medium approaches this weekend, I thought it appropriate that we discuss some of history’s greatest automotive advertisements.

And don’t worry, we will have a roundup of The Big Game’s best car-specific spots coming soon.

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The Greatest- and Sexiest- Car Ad of All Time: 1980 Black Gold Datsun 280ZX!

The latest crop of Super Bowl car ads boasted some high-production-value salaciousness, but no car advertisement will ever come close to the perfection of the Quaaludes-and-disco Black Gold Man and Black Gold Woman and their gorgeous 10th Anniversary Edition 280ZX. Yes, many of you have seen this ad before, but I will not rest until all have experienced Black Gold (plus I’ve included a few Bonus Sexy Malaise Era car ads after the jump).

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  • ToolGuy When The Grand Tour covered the Manx way back in 2016, my first thought was "That would make an ideal EV candidate." Range is not an issue, lightweight, torquey, quiet and harmonious with nature (to the end user).Could I be a prophet??
  • BetterOne Not sure where you got your info from, Corey, but in North America the 2020 Cadenza continued on with the direct-injected 3.3L Lambda II V6. Apart from a larger infotainment screen, the 2020 was notably decontented from the prior model, too - no HUD or power rear sunshade, for example.
  • Inside Looking Out It looks rather like Mini than VW. It would be nice to have solar panels on the roof, or make it delta wing.
  • Justin Palmer I know where a 97 1.8l Suzuki Sidekick sport is for sale southwest Virginia location still running needs a little transmission work
  • Ajla Does anyone ever actually pay these ridiculous 2x or more markups? You can't get a car loan for that much over MSRP so you'll need someone with a lot of cash burning their pockets. My guess is that they'll give you a "deal" and mark it down to only $5k over MSRP when buying. Or is there some other angle?