#AutomotiveProduction
Sorry, No Impala Production For You, GM Tells Korea
There are a lot of unhappy union executives in South Korea today after General Motors announced it won’t green light Chevrolet Impala production in the surging Asian market.
The model will continue to be imported from GM’s Hamtramck assembly plant, despite the popularity it has shown since going on sale in September of last year.
The union representing the bulk of GM Korea’s 17,000 workers isn’t taking the news lying down, saying the move threatens the existence of the company itself. Ko Nam-seok, leader of the GM Korea branch of the Korean Metal Workers Union, is expected to pan the decision in a meeting with GM CEO Mary Barra later this month.
TTAC News Round-up: Honda Wants a Cheaper Future, Cash for Airbag Woes, and Tesla Races Itself
The world needs to be saved, but who wants to spend more money doing it?
That, cash lands on Takata-plagued dealers, Tesla takes to the track, BMW wants you in and out fast, and Volkswagen dreams of slaying the Prius … after the break!
TTAC News Round-up: Volkswagen Sees a Savior, Goodyear Dreams of Spheres, and Toyota Shakes It Up
An American man will soon enjoy the task of making people love his controversial company again.
That, Goodyear’s been watching I, Robot, Toyota shatters its corporate structure, sentiment grows for better braking, and the feds say the airbag recall has gone far enough … after the break!
After Collapse, Mitsubishi Gradually Recovers, Then Shuts Down U.S. Production?
With news that Mitsubishi is ending U.S. new vehicle production front and centre in the minds of not a single auto industry observer, one wonders how the situation devolved so quickly.
That’s not to say there are any surprises when it comes to Mitsubishi’s U.S. decline. (And remember, they’re not dead… yet.) A recall scandal tarnished the brand’s global image. Mitsubishi moved away from SUVs like the Montero, Montero Sport, and Endeavor ahead of the market’s turn toward SUVs and crossovers. Mitsubishi is reluctant to do anything more than facelift unpopular models like the Outlander. They’re unwilling to import the popular Outlander PHEV to hybrid-friendly America. They’ve utterly forsaken the midsize car market. They’ve crafted a muddled image which suggests Mitsubishi is both a performance brand (Lancer Evo) and a green brand (i-MiEV). Good news stories? Few and far between.
The results have been catastrophic.
Can Hyundai USA Sell 50,000 Copies Of The Santa Cruz Per Year?
In a sense, the debut of the Santa Cruz Concept at the North American International Auto Show in Detroit this past January was surprising because of its level of production readiness and execution. On the other hand, to those who were aware Hyundai had for years been contemplating the idea of a pickup truck, the Santa Cruz wasn’t a shock at all.
Now, with word that Hyundai is likely to soon green-light production, the case for marketplace success is quickly called up for debate. Even with the arrival of new midsize pickup trucks from General Motors, the non-full-size pickup truck market remains relatively small at just 15% of the overall pickup truck category and 2.2% of the overall industry’s volume through the first four months of 2015.
Renault Resumes Supply Shipments To Iranian Production Lines
After a six-month self-imposed hiatus, Renault has begun shipping “a very low volume” of parts overland to Iran for vehicle assembly.
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