Mini USA Sales Breakdown – August 2014 YTD

53% of the Minis sold in America in August 2014 were Countrymans and Pacemans. The Countryman was Mini’s best-selling model variant, responsible for 50% more Mini sales than the company’s original model, the one they call the Hardtop.

Now in its third BMW iteration, the Hardtop’s launch has been a slow one. This isn’t necessarily a reflection on the car’s popularity, as many Minis are individualized models that take time to cross the Atlantic. We’ve yet to see the full impact of what the new Mini can do.

In the meantime, the Countryman is floating Mini’s boat. Granted, Mini’s boat isn’t sitting that high in the water: sales have decreased in each of 2014’s first eight months. Countryman sales jumped 48% in August even as the rest of Mini’s range slid 41%. Year-to-date, Mini Countryman sales are up 6%; the rest of the Mini lineup is collectively down 34%.

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Chart Of The Day: U.S. Minivan Market Share In 2014

Minivan sales in America have grown 6% this year even as last year’s top seller, the Honda Odyssey, has suffered a 4.5% year-over-year volume decline. A slight uptick in Toyota Sienna volume has helped, but decreased sales from the Nissan Quest and now-cancelled Mazda 5 haven’t helped.

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Cain's Segments August 2014: Full-Size SUVs

GM’s market share in the full-size, truck-based SUV segment grew to 82.9% in August 2014 as the company’s four candidates grabbed the four top spots in the category. Not unpredictably, Ford Expedition sales declined as we approach the arrival of a revamped 2015 Expedition with EcoBoost V6 power, further enabling GM’s quest for world domination.

Or American domination. Domination in a specific vehicle category. In a category which, while expanding in comparison to the recent past, simply doesn’t amount to what it once did.

That’s not to say GM’s four full-size Chevy and GMC SUVs form a low-volume quartet. The Suburban, Tahoe, Yukon, and Yukon XL were responsible for 8.1% of the volume generated by America’s largest seller of new vehicles in August.

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Short Supply Issues Hamper Mazda Sales Growth

The new 2014 Mazda3 is getting rave reviews for its improved looks to go along with Mazda’s typical best-of-class driving dynamics. Last month, Mazda had its best August sales ever in the United States, with slightly over 28,000 units sold.

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Sales Up In August, SAAR Exceeds 16 Million For First Time Since '07

AutomakerAug. 2013Aug. 2012Pct. chng.8 month
20138 month
2012Pct. chng. BMW division24,52316,83546%188,997164,63615% Mini6,0235,7185%44,32943,6322% Rolls-Royce84796%6726326%BMW Group30,63022,63235%233,998208,90012% Chrysler Division28,67828,0702%212,495216,616–2% Dodge52,85847,34812%413,258344,55620% Dodge/Ram86,44573,41318%653,985537,50222% Fiat4,1904,1501%29,58528,5664% Jeep46,23942,8398%317,921325,945–3% Ram33,58726,06529%240,727192,94625%Chrysler Group165,552148,47212%1,213,9861,108,62910% Maybach–4–100%–32–100% Mercedes-Benz26,15122,68915%203,147182,08712% Smart USA99375332%6,3126,2811%Daimler AG27,14423,44616%209,459188,40011% Ford division212,212188,60813%1,649,8211,453,53614% Lincoln8,1928,1411%53,39957,078–6%Ford Motor Co.220,404196,74912%1,703,2201,510,61413% Buick24,65018,00037%141,880122,58916% Cadillac20,25514,70438%119,58690,93332% Chevrolet187,740169,97810%1,365,5441,270,5828% GMC43,20237,83814%303,254273,36611%General Motors275,847240,52015%1,930,2641,757,47010% Acura17,05115,6469%109,182101,4078% Honda Division149,381115,67529%944,267847,84011%Honda (American)166,432131,32127%1,053,449949,24711% Hyundai division66,10161,0998%493,116479,7893% Kia52,02550,0284%378,380386,809–2%Hyundai Group118,126111,1276%871,496866,5981% Jaguar1,7231,02967%11,1348,54630% Land Rover4,9383,72733%31,97228,03814%Jaguar Land Rover6,6614,75640%43,10636,58418%Maserati32621949%1,8621,7159%Mazda28,10622,23226%198,026185,3467%Mitsubishi5,2814,24924%40,98041,316–1% Infiniti11,88411,1557%71,87977,151–7% Nissan Division108,61487,36024%782,369697,42612%Nissan120,49898,51522%854,248774,57710%Subaru41,06128,29345%281,652217,78029%Suzuki*–1,968–100%5,94617,228–66% Lexus29,79224,23723%171,238150,60414% Scion7,6987,7220%48,95949,747–2% Toyota division194,047156,56124%1,313,5251,199,16310% Toyota/Scion201,745164,28323%1,362,4841,248,9109%Toyota231,537188,52023%1,533,7221,399,51410% Audi14,00511,52722%101,34688,39215% Bentley19815627%1,5651,40511% Lamborghini*46437%3683447% Porsche3,3273,02610%28,45622,27928% VW division40,34241,011–2%282,913286,750–1%Volkswagen57,91855,7634%414,648399,1704%Volvo Cars NA5,5186,319–13%44,00546,649–6%Other**2532463%2,0241,9633%TOTAL1,501,2941,285,34717%10,636,0919,711,70010%

Riding on strong pickup truck and sedan sales, Chrysler Group and Ford Motor Co. both posted 12% overall sales increases from last August. It was Chrysler’s 41st straight year to year monthly increase. A number of manufacturers’ sales were constrained by tight inventory of models in high demand.

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  • Lou_BC Well, I'd be impressed if this was in a ZR2. LOL
  • Lou_BC This is my shocked face 😲 Hope formatting doesn't fook this up LOL
  • Lou_BC Junior? Would that be a Beta Romeo?
  • Lou_BC Gotta fix that formatting problem. What a pile of bullsh!t. Are longer posts costing TTAC money? FOOK
  • Lou_BC 1.Honda: 6,334,825 vehicles potentially affected2.Ford: 6,152,6143.Kia America: 3,110,4474.Chrysler: 2,732,3985.General Motors: 2,021,0336.Nissan North America: 1,804,4437.Mercedes-Benz USA: 478,1738.Volkswagen Group of America: 453,7639.BMW of North America: 340,24910.Daimler Trucks North America: 261,959