Rare Rides Icons: The AMC Matador, Medium, Large, and Personal (Part IV)

We finish up our Rare Rides Icons coverage of the AMC Matador today by spending some time abroad. The Matador maintained a few different passports as it donned new branding and nameplates for its various international adventures. And unlike many domestic cars of the period, AMC saw sales success when its midsize arrived in other markets.

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Rare Rides Icons: The AMC Matador, Medium, Large, and Personal (Part III)

We left off in Part II of our AMC Matador coverage during the model lineup’s second year on the market. The Matador was working overtime by 1975, as AMC marketed their largest car to the intermediate and large car buyers. Unfortunately, things only went downhill from there.

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Rare Rides Icons: The AMC Matador, Medium, Large, and Personal (Part II)

AMC introduced its new Matador lineup into the very competitive intermediate (midsize) car market in 1971. It was a time when the company was making advances in build quality, streamlining, and an industry-leading all-encompassing warranty. And though the Rebel by any other name was selling decently, it wasn’t grabbing market share as AMC expected. Especially lackluster were sales of the Matador Coupe, a body style that was the top seller amongst its domestic competitors. As 1974 approached, AMC prepared to make some big changes to Matador, and introduce an all-new two-door.

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Rare Rides Icons: The AMC Matador, Medium, Large, and Personal (Part I)

The American Motors Matador line was many things to many people during its run from 1971 to 1978. Built domestically and abroad, Matadors occupied more than one size class, a broad range of price points, and were even dressed in fashionable luxury garb for a while. Come along as we explore the world of Matador.

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Rare Rides: Ultimate Americana Via the 1970 AMC Rebel, The Machine

With Independence Day nearly upon us, it seems fitting that Rare Rides take a look at a car wearing its red, white, and blue theme very proudly. It’s a rare version of the AMC Rebel: The Machine. Get your sparklers ready.

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Junkyard Find: 1976 AMC Matador Barcelona

A couple of days ago, I accompanied a friend on a journey to pick up a couple of Rabbits at a mysterious not-open-to-the-public yard that sprawls across a couple of square miles of prickly-pear-covered prairie east of Colorado Springs. I’ll tell the story of that adventure soon, but I just couldn’t wait to share this car that I spotted during our visit: one of the finest examples of Malaise Era special-edition marketing madness in the history of the universe!

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Junkyard Find: 1974 Oleg Cassini Edition AMC Matador

I never thought I’d ever find an Oleg Cassini Edition AMC Matador in the junkyard. Oh, sure, I’ve seen Givenchy Continentals, Mark Cross New Yorkers, a couple of Etienne Aigner VW Golfs, even a Levis Gremlin… but even with all I’ve written about the Oleg Cassini Matador I’d given up hope of actually seeing one on its way to The Crusher. That changed yesterday.

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  • FreedMike …but did they ever partner with Stutz?
  • FreedMike Translated: if the manufacturers want the credit, they have to put some money into American workers’ hands. I give that two thumbs, way up. And for the record, this requirement is a walk back from the “union jobs only” restriction from the original BBB, and I give that two thumbs, way up, as well.Sounds like the manufacturers in question should stop whining and start figuring out how to increase their local sourcing.
  • Bobbysirhan After massive bus fire, CT pulls electric fleet from service (middletownpress.com)At least they're following the science.
  • SPPPP I got a kick out of the three paragraphs beginning with "As a reminder..." and ending with "straight(ish) line". In no small part because they showed up twice in the article. As I scrolled past the next picture, I was gleefully excited to see if they would show up a third time. But no, the rest of the article continued as normal. Competent though it was, the magic was gone.
  • SPPPP Just an observation - at $1.66 billion for a target 1,800 buses, that's $922,222.22 per bus. I know they will need chargers, but still ... doesn't that seem pretty un-ambitious? Couldn't they put more than 20,000 Ford E-transit electric vans on the streets for the same price?