#1800

Fiat’s tuning company Abarth has appeared on Rare Rides once before, when we featured the very boxy Ritmo from 1987. Today’s Abarth is from a time when the company was independent of Fiat, and it happens to be the opposite of an Eighties econobox.

Presenting an Abarth 2200 Coupe Allemano from 1959.

Risky business. That defines the car business, and never more succinctly so than in the case of this car. Rarely has a desperate last-minute gamble paid of so handsomely as the “Neue Klasse” BMWs. Today’s new owners of Saab can only dream (hallucinate) about turning their business around so quickly and definitively as this BMW did. But having the guts and money to back the risk taking is only part of the equation. Most of all, it’s a matter of being at the right time with the right product, and having the smarts to recognize it. In 1962, the seemingly impossible wasn’t. Today? Good luck.