Rivian Cuts Quad-Motor Option With Max Pack Battery to Start 2023

Chris Teague
by Chris Teague

Despite earning accolades with its two new electric vehicles, Rivian has struggled to meet demand and has raised prices in recent months to account for rising materials and production costs. The automaker is taking action to improve its lot in 2023, however, as a recent letter obtained by Teslarati shows, its efforts to simplify product offerings early in the year.

Rivian sent the letter to people who preordered a vehicle with the available Max Pack battery. The automaker said the battery would only be offered with its dual-motor powertrain and not with the quad-motor option as initially promised. People that committed financially to buying a quad-motor Max Pack before March 1 will see a $4,500 price decrease as their order is switched from quad- to dual-motor. The automaker said buyers wanting to keep the quad-motor powertrain could select the Large Pack, which delivers 328 miles of range instead of the Max Pack’s 400. 

It's easy to jump to conclusions with Rivian’s financial and operational state when hearing this news, but this will likely be a positive thing for buyers and the company. Neither of the alternative options Rivian offered sounds all that bad, and the net result looks to be faster deliveries for reservation holders. The Large Pack’s 328 miles of range is still impressive, and the dual-motor powertrain is still quick, with a 4.5-second 0-60 mph time. Rivian also offers an enhanced dual-motor system that cuts the time to 3.5 seconds. This also isn’t a permanent change, as Rivian said it would introduce an updated quad-motor powertrain later with a Max Pack option. 

[Image: Rivian]

Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by  subscribing to our newsletter.

Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

More by Chris Teague

Join the conversation
3 of 6 comments
  • Cprescott Cprescott on Dec 28, 2022

    Nice status symbol if not a brilliant purchase.

    • 28-Cars-Later 28-Cars-Later on Dec 28, 2022

      I think the Fisker Karmas fill such a niche today but I'm sure the [first] owners took a bath on them first. This will likely be the same once the company founders.

  • ToolGuy ToolGuy on Jan 01, 2023

    "$4,500 price decrease"

    Great -- now I can buy eggs again.

  • Dartdude Having the queen of nothing as the head of Dodge is a recipe for disaster. She hasn't done anything with Chrysler for 4 years, May as well fold up Chrysler and Dodge.
  • Pau65792686 I think there is a need for more sedans. Some people would rather drive a car over SUV’s or CUV’s. If Honda and Toyota can do it why not American brands. We need more affordable sedans.
  • Tassos Obsolete relic is NOT a used car.It might have attracted some buyers in ITS DAY, 1985, 40 years ago, but NOT today, unless you are a damned fool.
  • Stan Reither Jr. Part throttle efficiency was mentioned earlier in a postThis type of reciprocating engine opens the door to achieve(slightly) variable stroke which would provide variable mechanical compression ratio adjustments for high vacuum (light load) or boost(power) conditions IMO
  • Joe65688619 Keep in mind some of these suppliers are not just supplying parts, but assembled components (easy example is transmissions). But there are far more, and the more they are electronically connected and integrated with rest of the platform the more complex to design, engineer, and manufacture. Most contract manufacturers don't make a lot of money in the design and engineering space because their customers to that. Commodity components can be sourced anywhere, but there are only a handful of contract manufacturers (usually diversified companies that build all kinds of stuff for other brands) can engineer and build the more complex components, especially with electronics. Every single new car I've purchased in the last few years has had some sort of electronic component issue: Infinti (battery drain caused by software bug and poorly grounded wires), Acura (radio hiss, pops, burps, dash and infotainment screens occasionally throw errors and the ignition must be killed to reboot them, voice nav, whether using the car's system or CarPlay can't seem to make up its mind as to which speakers to use and how loud, even using the same app on the same trip - I almost jumped in my seat once), GMC drivetrain EMF causing a whine in the speakers that even when "off" that phased with engine RPM), Nissan (didn't have issues until 120K miles, but occassionally blew fuses for interior components - likely not a manufacturing defect other than a short developed somewhere, but on a high-mileage car that was mechanically sound was too expensive to fix (a lot of trial and error and tracing connections = labor costs). What I suspect will happen is that only the largest commodity suppliers that can really leverage their supply chain will remain, and for the more complex components (think bumper assemblies or the electronics for them supporting all kinds of sensors) will likley consolidate to a handful of manufacturers who may eventually specialize in what they produce. This is part of the reason why seemingly minor crashes cost so much - an auto brand does nst have the parts on hand to replace an integrated sensor , nor the expertice as they never built them, but bought them). And their suppliers, in attempt to cut costs, build them in way that is cheap to manufacture (not necessarily poorly bulit) but difficult to replace without swapping entire assemblies or units).I've love to see an article on repair costs and how those are impacting insurance rates. You almost need gap insurance now because of how quickly cars depreciate yet remain expensive to fix (orders more to originally build, in some cases). No way I would buy a CyberTruck - don't want one, but if I did, this would stop me. And it's not just EVs.