QOTD: Will Netflix Do for IndyCar What It Did for F1?

Tim Healey
by Tim Healey

A report suggests that IndyCar and Netflix are working on a docuseries that would be similar to "Drive to Survive", which covered Formula One.

"Drive to Survive" has generated interest in the series even from people who didn't follow racing before. Perhaps this new series could do the same for IndyCar.

NASCAR has a similar series -- "Race for the Championship" -- but despite positive reviews from critics it has struggled to get viewers, and it hasn't had the same kind of buzz as "Drive to Survive." Indeed, I hadn't heard of it until I read the source report for this QOTD, and I do occasionally watch NASCAR races. "Drive to Survive", however, I have heard a lot about -- and it's on my way-too-long list of "shows I am overdue to binge".

The show, should it come to fruition, will be shot in 2023 and aired either that year or in 2024.

What say you? Will a docuseries give IndyCar a boost in ratings and mainstream buzz?

[Image: IndyCar]

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Tim Healey
Tim Healey

Tim Healey grew up around the auto-parts business and has always had a love for cars — his parents joke his first word was “‘Vette”. Despite this, he wanted to pursue a career in sports writing but he ended up falling semi-accidentally into the automotive-journalism industry, first at Consumer Guide Automotive and later at Web2Carz.com. He also worked as an industry analyst at Mintel Group and freelanced for About.com, CarFax, Vehix.com, High Gear Media, Torque News, FutureCar.com, Cars.com, among others, and of course Vertical Scope sites such as AutoGuide.com, Off-Road.com, and HybridCars.com. He’s an urbanite and as such, doesn’t need a daily driver, but if he had one, it would be compact, sporty, and have a manual transmission.

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5 of 7 comments
  • Urlik Urlik on Oct 13, 2022

    It would just come off as a poor copycat of Drive to Survive. I just don’t see a spec racing series being as interesting without the car manufacturing side of the business in F1.

  • ToolGuy ToolGuy on Oct 13, 2022

    F1 has power steering and Pirelli tires (like my Avalon). IndyCar has Firestone tires.

    Cumulative broadcast audience for F1 in 2021 was 1.55 billion. IndyCar was... less.

  • Tylanner Tylanner on Oct 14, 2022

    F1 feels like generals on a great battlefield.

    NASCAR/Indy is just a bunch of bored rich dudes and a gaggle of their cousins trying to make slidey bathtubs go round.

    • A Scientist A Scientist on Oct 14, 2022

      I'm an F1 fan, but come on now. To paraphrase Richard Hammond, F1 is and has always been a hobby for billionaire playboys.

  • Mike Beranek Mike Beranek on Oct 14, 2022

    Unfortunately no. While IndyCar has "purer" cars and better racing, it completely lacks the pomp and pageantry of F1, perhaps excepting the 500. F1's new fans aren't motorheads, they're into fashion and FOMO.

    IndyCar will probably never reach the heights of the 1990's again.

    • JMII JMII on Oct 14, 2022

      Correct - IndyCar is SO much better, it is clearly the best racing series around in terms of competition, but its a hidden gem. Not sure what can be done to change this as I am already a devoted fan. They are working on higher HP hybrid cars that are designed to be more difficult to drive. The races are affordable to attend, family friendly atmosphere, decent American locations and the drivers from all over the world are tons of fun on social media. I go to the St Pete GP every year (minus COVID) and have been to the 500. My wife only starting watching F1 after Netflix and now she is hooked, but I had been watching it for years and was actually kind of over it when she joined me on the couch each Sunday AM. Like many things these days DTS F1 went viral and took off. Reminds me of Tiger King - a series nobody would have watched but it caught lighting in a bottle.