Chips Ahoy: Late-Year Stumble for Microchip Supply


We’ve spilled plenty of digital ink on these virtual pages about the so-called ‘chip shortage’, a conundrum of the world’s automakers that cropped up in the early days of the pandemic and has stubbornly caused headaches ever since. While the situation may be improving, recent numbers show production levels continue to be impacted – even at this late stage of the 2022 calendar year.
According to a study by AutoForecast Solutions reported by Automotive News, over 150,000 vehicles have been slashed from global production for the coming week thanks to a shortage of chips – with most of that shortfall happening at North American plants. This follows a week or more of relatively uninterrupted production, say the eggheads, who note no unscheduled reductions in output were recorded during that spell for one of the first times in ages.
This week’s hiccup is a reminder to all hands that supply-chain irritants remain a reality, despite the best efforts of industry players to either work around the problem or ignore it with positive PR spin. Many companies have simultaneously bolstered their supply of microchips whilst also revising their forward-looking expectations, meaning news should be less grim next year. According to AutoForecast, whose job it is to estimate these things, roughly 4.3 million vehicles have been eliminated from factory plans across the globe, a sum which is in addition to the 10+ million which vanished in 2021 due to a lack of chips. Note the hero image up top is just one we had on hand and is not meant to imply that the OEM is having a hard time with chips.
It’s been a delicate dance for many OEMs, with some choosing to eliminate or restrict certain features on their vehicles in order to maximize the number of vehicles they can produce. If removing heated seats and steering wheel locks from a Silverado saves four chips, for example, that’s four more chips Chevy doesn’t have to source and can now allocate to another unit of production. Multiply this by hundreds of thousands of trucks and you see how such an approach can quickly add up.
Just be sure to check if the heated seats actually work when you’re looking at a five-year-old Silverado in 2026, ok?
[Image: Stellantis]
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"According to a study by AutoForecast Solutions reported by Automotive News, over 150,000 vehicles have been slashed from global production for the coming ***week***"
150,000 x 52 weeks = 8.7 million.
Klaus sez: "Excellent".
I used to sell auto parts to OEMS and after market for a large old auto parts firms. The big 3 (when there was a big 3 ) were all complete pigs. Not only did they encourage competition in our products and gave away our secret sauce, they even manufactured the same parts themselves and made sure our margins were just big enough for us not to leave the business. I would not be surprised that the same approach was used in the chip business. Problem is LOTS of different industries can use the chips. If I were in the chip business the auto boys would be at the bottom of the list of folks to call on. In other words pay up or go pound sand.