2023 Toyota Sequoia, TRD Pro Priced — Prepare to Pay a Pretty Penny

Tim Healey
by Tim Healey

The 2023 Toyota Sequoia is going to remain atop the brand’s SUV ladder, with a planned sticker price based at $58,300.

The TRD Pro version, which is top-of-the-line and off-road-oriented, will start at $76,900.

Should you opt for a TRD Pro, you’ll get 33-inch Falken Wildpeak all-terrain tires, 18-inch BBS wheels, skid plate, dual exhaust, locking rear differential, Fox shocks, a LED light bar, and LED marker lights.

In between these trims are the base SR5 (includes LED lights, flip-up rear window, 18-inch wheels, privacy glass, black grille with chrome surround, heated front seats, 12.3-inch instrument screen, power moonroof, and wireless Apple CarPlay and Android Auto), the $64,700 Limited (20-inch wheels, chrome accents, gray grille, cooled seats, heated steering wheel, power third row), the $70,900 Platinum (premium LED lighting all around, 20-inch wheels, chrome mesh grille, panoramic glass, digital rearview mirror, and premium audio), and the luxury-oriented Capstone trim, which includes 22-inch wheels and costs $75,300 to start.

TRD Sport and Off-Road packages will be available, depending on trim. The TRD Sport package will be available on the SR5 and add Bilstein shocks and 20-inch wheels, while the TRD Off-Road package will be available on four-wheel-drive SR5s and Limiteds and it will add a skid plate, off-road Bilstein shocks, and a locking rear differential.

Toyota’s Safety Sense 2.5 suite of advanced driver-assistance systems is standard. It includes radar cruise control, lane-departure alert w/steering assist, and a pre-collision system with pedestrian detection. Other driver aids include automatic high beeams, road-sign assist, and blind-spot monitoring with rear cross-traffic alert.

The sole powertrain choice is a hybrid system that pairs a twin-turbo, 3.5-liter V6 engine and an electric motor with a 10-speed automatic transmission. Rear-wheel drive is standard on all but TRD Pros, which come with four-wheel drive. Four-wheel drive is a $3,000 option otherwise, and the destination fee is $1,495.

The 2023 Toyota Sequoia hits stores this summer.

[Image: Toyota]

Tim Healey
Tim Healey

Tim Healey grew up around the auto-parts business and has always had a love for cars — his parents joke his first word was “‘Vette”. Despite this, he wanted to pursue a career in sports writing but he ended up falling semi-accidentally into the automotive-journalism industry, first at Consumer Guide Automotive and later at Web2Carz.com. He also worked as an industry analyst at Mintel Group and freelanced for About.com, CarFax, Vehix.com, High Gear Media, Torque News, FutureCar.com, Cars.com, among others, and of course Vertical Scope sites such as AutoGuide.com, Off-Road.com, and HybridCars.com. He’s an urbanite and as such, doesn’t need a daily driver, but if he had one, it would be compact, sporty, and have a manual transmission.

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  • Kjhkjlhkjhkljh kljhjkhjklhkjh I'd rather they have the old sweep gauges, the hhuuggee left to right speedometer from the 40's and 50's where the needle went from lefty to right like in my 1969 Nova
  • Buickman I like it!
  • JMII Hyundai Santa Cruz, which doesn't do "truck" things as well as the Maverick does.How so? I see this repeated often with no reference to exactly what it does better.As a Santa Cruz owner the only things the Mav does better is price on lower trims and fuel economy with the hybrid. The Mav's bed is a bit bigger but only when the SC has the roll-top bed cover, without this they are the same size. The Mav has an off road package and a towing package the SC lacks but these are just some parts differences. And even with the tow package the Hyundai is rated to tow 1,000lbs more then the Ford. The SC now has XRT trim that beefs up the looks if your into the off-roader vibe. As both vehicles are soft-roaders neither are rock crawling just because of some extra bits Ford tacked on.I'm still loving my SC (at 9k in mileage). I don't see any advantages to the Ford when you are looking at the medium to top end trims of both vehicles. If you want to save money and gas then the Ford becomes the right choice. You will get a cheaper interior but many are fine with this, especially if don't like the all touch controls on the SC. However this has been changed in the '25 models in which buttons and knobs have returned.
  • Analoggrotto I'd feel proper silly staring at an LCD pretending to be real gauges.
  • Gray gm should hang their wimpy logo on a strip mall next to Saul Goodman's office.
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