By on July 29, 2021

Today’s Rare Ride started out as a rather ordinary Cadillac Brougham but was thoroughly transformed for some reason by a well-heeled customer into something unusual. I’m a bit at a loss here.

At its base, the Cadillac Brougham was a “new” model for the 1987 model year. It was a confusing time at GM’s most premium brand, as front-drive cars necessarily invaded the lineup, and adopted names once used for larger rear-drive vehicles. The company’s largest rear-drive model through 1986 was the C-body Fleetwood Brougham. In 1985 the DeVille was downsized, became front-drive, and moved to the new C-body platform with other things from Buick and Oldsmobile. The rear-drive C became the rear-drive D, even though nothing changed.

Cadillac needed the Fleetwood name for an upscale “different” version of the C-body, though the name was already in use as a trim package on the basic DeVille. Thus in 1987, the Fleetwood Sixty Special arrived as a stretched C-body, and the full-size D-body offering lost its first name and became Brougham. Keeping up?

Basic options on the Brougham were few and included the d’Elegance trim package and a “Premier” vinyl roof. The d’Elegance was a tufted and extra luxurious carryover from the prior Fleetwood Brougham model. Examples with d’Elegance fitted were identified by rear-seat lamps, nice wood trim, and tufted seating surfaces that were usually coated in very shiny leather. d’Elegance was also available as a package on the Fleetwood front-drive car, for extra confusion.

Brougham was produced initially at Cadillac Assembly in Detroit but moved by 1988 to Arlington, Texas where it would remain through the rest of its tenure. Power arrived via three V8 engines for most examples. Initial power arrived via the Oldsmobile 307 LV2 (5.0L) high output V8. In 1990 a facelift brought with it the optional Chevrolet 350 V8 (5.7L). The following model year, the 307 LV2 was replaced as a base engine by a Chevrolet 305 V8 with fuel injection. Select examples were assembled as commercial chassis cars between 1986 and 1990 and used the Oldsmobile 307 LG8 engine and a TH400 automatic instead of the TH200 used on other Broughams. A 4L60 transmission replaced the TH200 in 1990.

The aforementioned 1990 facelift was the only time the Fleetwood/Brougham changed after 1980. GM changed the Cadillac flagship only because of pressure from the new-for-1990 (and much more modern) Town Car from Lincoln. A new instrument cluster appeared, along with composite headlamps, a new tail lamp design, and “more flush” bumpers replaced the prior Seventies battle bumper look. Brougham finished out its life in 1992 as the larger whale body Fleetwood replaced it at Arlington for a final run from 1993 to 1996.

In 1990 our subject Brougham was built at Arlington and then sent off to Corporate Coachworks in Springfield, Missouri. A Cincinnati buyer wanted a widebody limousine in which to conduct business and travel in utmost luxury, and Corporate Coachworks set to it. The company went out of business in 1991 but spent years creating standard and widebody limos of various marque.

Aft of the B-pillar, the company designed what appears to be a four- or five-inch width extension on either side. This necessitated some window splicing and unique panels. The width extension ran to the end of this Rare Ride, which meant a wider trunk lid, bumpers, and seriously enhanced rear track. As a result, the rear passenger area seats six adults facing one another, with room to spare for TV/VCR setup, credenza, multiple glassware storage cabinets, two ice chests that drain outside the car, and a wall-mount telephone.

The Brougham Big Boy has traveled just 34,000 miles since 1990 and is now for sale via its original owner in the tony Indian Hill area of Cincinnati. This very special limo is yours for $15,000.

[Images: GM, Corporate Coachworks]

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38 Comments on “Rare Rides: A Very Unique Cadillac Brougham Widebody Limousine, From 1990...”


  • avatar
    indi500fan

    That baby is pristine and popularly priced. I’m surprised the music industry hasn’t snapped it up for rap videos.

  • avatar
    theflyersfan

    Looking at the Lincoln ad and if they think they can get six people back there (comfortably) with that floor hump, they are dreaming. It reminds me of something that a D-list late 1980’s celebrity would still haul around to look semi-important. Think anyone who sat next to ALF on Hollywood Squares.

    I think “High Output” and that entry level V8 was used in the most ironic of terms. Didn’t it crank out only 180-190hp? Load that up with 5,000+ lbs of limo, people, bodies in the trunk, Colombian bam bam, laptops and phones the size of suitcases, hourly wage entertainment, etc., and I’m amazed that it was able to move forward.

    I think Corey has found a replacement to his Golf…

    • 0 avatar
      indi500fan

      Back in the 60s, there were a LOT of 26,000 lb trucks and school buses with small block Chevys.

    • 0 avatar
      ajla

      It would take a lot of chutzpah to call the LV2 “high-output”. It was nominally rated at ~140hp/250lb-ft but, at least in the ones I’ve driven, it feels barely different than the HT4100. At least it is more reliable.

      The LG8 was the “performance” version of the 307 used in the Hurst and 442 making 170-180hp and 245-250lb-ft depending on the year. I’ve never driven a car with this engine but I can’t imagine that it’s especially amazing. Internet lore says that the LG8 was available on the Brougham but I’ve never actually seen proof of their existence, even on tow package and commercial chassis cars. A lot of “my uncle had one in 1991” stuff and people misreading VINs. So either it never happened or it was *very* rare.

      Short thread on never seeing a VIN “9” Cadillac:
      cadillacforums.com/threads/86-90-vin-9-
      olds-307-info.242697/

      • 0 avatar
        ponchoman49

        Oh they existed alright. Just in very low quantities. Automobile Catalog website verifies it if you look up the 1987-1990 Brougham with 307. It was the swirl port vin 9 motor as used in the 442 with 170 HP and 250 torque. It also traded the THM 200R-4 for the older HD THM 400 3 speed automatic and 3.73 rear gears. I did see one a long time ago way before cell phones so sadly don’t have a picture but the vin and spid label proved it. As other stated it looked just like a regular 307 with single snorkel air cleaner and one exhaust. i wasn’t able to drive it so cannot comment but would imagine that with 30 more HP, higher RPM redline and 3.73 rear gears it must have been peppier.

        • 0 avatar
          ajla

          A website and “I saw one a long time ago” doesn’t exactly verify it.

          Like I said I’ve never seen actual documentation of one existing whether that be a vehicle for sale somewhere, or a build sheet, or in a brochure. So it either never happened and there is a Mandela effect about it or it was an incredibly rare option. However, for something that would need to be so rare a lot of people recall encountering one in their life.

  • avatar
    FreedMike

    Is it just me, or does it look like these are bent downward in the middle?

    • 0 avatar
      theflyersfan

      I saw that with the pictures on the Craigslist ad as well. There’s a strange buckle outwards in the middle. Bracing? Doorframe?

      • 0 avatar

        I think this is where the “original” C-pillar was and they left it for rigidity, so it pulled the lines down.

      • 0 avatar
        FreedMike

        Reminds me of an actual “Tijuana Taxi” I rode in from San Diego to Tijuana – apparently someone grafted together two early-70s GM B-bodies into one car. As I recall it had an Olds front and a Pontiac back, or something like that. It bent noticeably in the center of the car and you could you could actually feel it bend in the middle.

  • avatar
    redapple

    Width addition: Massive amount of work and cost for little benefit.

    2- Single purpose vehicle for a 20 minute ride. Huge cost increase to do what the back seat of an escalade/tahoe/suburban can do. I mean, if i m air conditioned and have extra knee room. Who cares?

    3- Ingress and egress much easier in a tahoe.

    Not hard to figure out why nobody makes them anymore. Nice time capsule though.

  • avatar
    28-Cars-Later

    MR. BURNS: Smithers, this reminds of the fat man I used to ride to work!

  • avatar
    3SpeedAutomatic

    Imagine crossing a set of railroad tracks and getting stuck while the train was coming.
    OUCH!!!

  • avatar
    millmech

    THM200!?

  • avatar
    Lie2me

    We can hardly talk about this era Cadillac limo without some mention of the infamous “Trump Cadillac”

    https://www.autoweek.com/car-life/but-wait-theres-more/a1812711/when-donald-trump-and-cadillac-joined-forces-build-most-opulent-limo-ever/

    Interesting piece, Corey, those GM Cs & Ds are hard to follow

  • avatar
    28-Cars-Later

    When are you going to see it Corey? This one is all you.

  • avatar
    MRF 95 T-Bird

    There’s nothing like the factory built Cadillac Fleetwood 75 which was a stretched 60 Special.
    The Hess & Eisenhardt built Lincoln limousines were also well made.

    • 0 avatar

      Believe there were a few factory Fleetwood 75 FWD cars as well.

      https://i.pinimg.com/originals/74/99/7a/74997af6529d25ce83e6a96f687294bf.jpg

      • 0 avatar
        MRF 95 T-Bird

        As well as the K-car LeBaron Chrysler Executive Sedan which was a five-seat Executive Limousine and the longer wheelbase seven-seat Executive Limousine. These were built by ASC. Both had the Mitsubishi 2.6, later models had the 2.2 turbo.

      • 0 avatar
        dukeisduke

        Yes, early on there were. I remember seeing more than a few of those, driving around back then. They’d have been decent cars if it weren’t for the crappy engine and transmission.

  • avatar
    ponchoman49

    They called the 140 HP LV2 a high output engine? As in it put out 5 more Hp than the previous HT4100 lump. It was always the Vin “9” engine that was considered high output at the time. Why they ever put the 140 Hp version of this engine in these monstrously heavy limos defied logic which GM often did and still does to this day.

  • avatar
    jalop1991

    something cannot be “very unique”. Either it is, or it is not, unique. There are no gradations to unique.

    It’s like “pregnant”. Either one is, or one is not.

    I think what you meant was “very unusual”. That’s fine.

    But unique, by its very definition, takes no such qualifying adjective.

  • avatar
    Mike-NB2

    I love the classy look of factory made Series 75 Cadillacs, which had been discontinued by then. This thing is an abomination.

  • avatar
    conundrum

    Very unique?

    Something is either unique or it isn’t.

    Basic English language writing skills.

    • 0 avatar

      You’re considering unique in its strictest and original form, which meant “being the only one.” That’s the least common usage today.

      https://www.merriam-webster.com/words-at-play/very-unique-and-absolute-adjectives

      This is not a formal report to a government body in 1854, it’s an article in 2021. Relax.

  • avatar
    namesakeone

    “This posting has expired.” Apparently someone thought this price was reasonable.

  • avatar
    FAHRVERGNUGEN

    The only mashup widebody I really liked was the Golf-bodied 928, which was / is a widened Golf body wrapped around a Porsche 928.

    https://www.roadandtrack.com/car-culture/classic-cars/news/a24826/super-rabbit/

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