Question Of The Day: Is White Your Favorite Car Color?

Jason R. Sakurai
by Jason R. Sakurai
question of the day is white your favorite car color

White is the most popular car color, according to Axalta, covering 38 percent of all automobiles purchased worldwide.

In a story we posted on December 14th, 81 percent of vehicles are said to be white, black, gray, or silver, according to Axalta’s 68th Global Automotive Color Popularity Report. Maybe you choose certain car colors because of what it says about you and your personality. For example, does the color you selected get you noticed, or are you more of a private person, and muted colors allow you to blend in with the crowd and move about without drawing attention?

Does white signify you’re a perfectionist, or that you have an obsession for cleanliness? White is a choice of someone that seeks attention and being noticed, an extroverted, outgoing personality that doesn’t mind being in groups or social situations.

White is also associated with modern or futuristic devices, and it could indicate a love of technology. The use of white by Apple is a prime example, with their showrooms and devices in white.

Black signifies pride in appearance, and if you’ve owned a black car and maintained it yourself, you know why. Black cars convey a strong desire to be respected and to gain social status. Limousines are usually black, not only for the status they impart, but at the same time to suggest that the owner may be somewhat reserved, more private, and even an introvert.

Gray, according to Axalta, is the new silver. A darker color, the focus is less on safety and visibility. The motivation here is to be more modern and stylish, without drawing attention to yourself. Gray is a less common and conventional color than silver, which may suggest a desire for individuality.

You may choose a color that’s bright and unconventional. Does this mean you have a desire to express your individuality? Are you’re open-minded, and creative in some form with a need to express that creativity? What’s your favorite car color, and why?

[Images: © 2021 J. Sakurai/TTAC]

Join the conversation
2 of 49 comments
  • Jeff S Jeff S on Jan 13, 2021

    I like that Mazda red too. My wife had a 2000 Fore Taurus in Toreador Red which is a similar red, the only red vehicle we have and we both really liked the color and the car.

  • Mike1041 Mike1041 on Feb 14, 2021

    That 2010’Corolla in my driveway was supposed to be a white Camry. Wife came along. Bad idea. That 2019 White HRV in the driveway was supposed to be a 2019 Red CRT. Wife came along. Bad idea. Do you see a trend here? Took me nine long years to get a tiny white vehicle. I don’t expect ever to get the size I need. 250lbs is not a Corrola or HRT sized car.

  • Darren Mertz In 2000, after reading the glowing reviews from c/d in 1998, I decided that was the car for me (yep, it took me 2 years to make up my mind). I found a 1999 with 24k on the clock at a local Volvo dealership. I think the salesman was more impressed with it than I was. It was everything I had hoped for. Comfortable, stylish, roomy, refined, efficient, flexible, ... I can't think of more superlatives right now but there are likely more. I had that car until just last year at this time. A red light runner t-boned me and my partner who was in the passenger seat. The cops estimate the other driver hit us at about 50 mph - on a city street. My partner wasn't visibly injured (when the seat air bag went off it shoved him out of the way of the intruding car) but his hip was rather tweaked. My car, though, was gone. I cried like a baby when they towed it away. I ruminated for months trying to decide how to replace it. Luckily, we had my 1998 SAAB 9000 as a spare car to use. I decided early on that there would be no new car considered. I loathe touch screens. I'm also not a fan of climate control. Months went by. I decided to keep looking for another B5 Passat. As the author wrote, the B5.5 just looked 'over done'. October this past year I found my Cinderella slipper - an early 2001. Same silver color. Same black leather interior. Same 1.8T engine. Same 5 speed manual transmission. I was happier than a pig in sh!t. But a little sad also. I had replaced my baby. But life goes on. I drive it every day to work which takes me over some rather twisty freeway ramps. I love the light snarel as I charge up some steep hills on my way home. So, I'm a dyed-in-the-wool Passat guy.
  • Paul Mezhir As awful as the styling was on these cars, they were beautifully assembled and extremely well finished for the day. The doors closed solidly, the ride was extremely quiet and the absence of squeaks and rattles was commendable. As for styling? Everything's beautiful in it's own way.....except for the VI's proportions were just odd: the passenger compartment and wheelbase seemed to be way too short, especially compared to the VI sedan. Even the short-lived Town Coupe had much better proportions. None of the fox-body Lincolns could compare to the beautiful proportions of the Mark was the epitome of long, low, sleek and elegant. The proportions were just about perfect from every angle.
  • ToolGuy Silhouetting yourself on a ridge like that is an excellent way to get yourself shot ( Skylining)."Don't you know there's a special military operation on?"
  • ToolGuy When Farley says “like the Millennium Falcon” he means "fully updatable" and "constantly improving" -- it's right there in the Car and Driver article (and makes perfect sense).
  • Master Baiter New slogan in the age of Ford EVs:FoundOnRoadDischarged