GM Resurrects Hummer As an Electric GMC Pickup With Huge Power Figures

General Motors, like every other automaker, is busy working on its electric future. The most exciting EV model yet to emerge from The General will fall under the GMC nameplate. It’ll be a pickup. And it’ll be badged as a Hummer. A 1,000 horsepower Hummer.

The automaker plans to tease the GMC Hummer EV during this year’s Super Bowl with a series of commercials touting the truck’s performance. Each of the commercials is silent, highlighting the fact that the new truck won’t make the traditional noises a performance vehicle does.

In addition to the model’s 1,000 horsepower, GMC claims the Hummer EV will make 11,500 lb-ft of torque. That should be good for a 0-60 mph time of around 3 seconds.

For comparison, the triple-motor Tesla Cybertruck should offer similar numbers when it goes on sale. GMC isn’t providing range estimates, charging times, or word on how much the darn thing is going to cost. We’ll know more as we get closer to the official reveal, slated for May 20th, and the eventual on-sale date. But GM is getting into the full-EV truck game in a big way.

“GMC builds premium and capable trucks and SUVs and the GMC Hummer EV takes this to new heights,” said Duncan Aldred, vice president of Global Buick and GMC.

In a lot of ways, it makes sense to bring what’ll likely be an expensive EV truck to GMC. Most of GMC’s sales are drawn from higher-trim models, such as the new AT4 and ubiquitous Denali sub-brands. It’ll be an easier sell. It also makes a lot of sense to resurrect the Hummer name in a time where large SUVs and pickup trucks are in high demand, even as governments are looking to reduce emissions and improve fuel economy.

It’s going to be an interesting year in this segment, that’s for sure.

[Image: General Motors]