Ace of Base: 2020 Subaru Impreza Sedan

Matthew Guy
by Matthew Guy

There was a time when no one out-weirded Subaru. Gonzo digital gauges, windows within windows, and a general Birkenstock image cemented them as the choice of the grains-n-granola crowd. These days, the cars still march to a different beat but appeal to a much wider audience. The company’s winning sales streak stands as proof.

For 2020, the Pleiades brand has tweaked its Impreza sedan ever so slightly … but that’s not why it stands as today’s pick. It is, so far as our research shows, the cheapest way to buy a brand-new all-wheel drive car in America.

Starting at $18,695, the 2020 Impreza is just $100 dearer than last year’s car. Eagle-eyed spotters of the Exploding Galaxy will be able to identify a 2020 base Impreza (and, yes, that is indeed its trim level — Base) thanks to an updated front bumper cover and grille design. The car comes standard with the brand’s well-known symmetrical all-wheel drive hooked to a 2.0-liter boxer four that produces 152 horsepower and 145 lb-ft of torque. A five-speed manual transmission is standard equipment.

All-wheel drive and a clutch is a rare combo these days.

It is worth mentioning that the $1,300 stipend for an automatic transmission does bring Subaru’s EyeSight suite of driver assistance tools. Including adaptive cruise, lane keeping, pre-crash braking, and lane departure warnings, it is a big list of nannies that will likely be of benefit to new or nervous drivers. Presumably, and perhaps understandably, the company either can’t get the tech to play seamlessly with a stickshift or there isn’t enough margin to offer it in that configuration. Either way, it’s worth a paragraph of notation.

The compact sedan does well for itself in terms of standard features, including a 6.5-inch touchscreen infotainment system, a unit whose screen size will impress no one but is endowed with Android Auto and Apple CarPlay. Power windows with auto up/down on both driver and passenger sides in on board, along with the expected power door locks and side mirrors. A tilting/telescoping steering column and keyless entry join the new-for-2020 safety feature which pop the power locks in a wreck. Yes, cruise and A/C are standard.

Base cars will advertise your penny-pinching nature, as they have been fitted with steel wheels and are absent of fog lamps. It is also the sole Impreza trim with black side mirrors. At least the door handles are body colored. Speaking of, Subaru permits Ace of Base shoppers to choose from a wide palette free of charge, including the new-for-2020 Ocean Blue shown here.

[Images: Subaru]

Not every base model has aced it. The ones which have? They help make the automotive landscape a lot better. Any others you can think of, B&B? Let us know in the comments and feel free to eviscerate our selections.

The model above is shown with American options and priced in American Dollars. Your dealer may sell for less.

Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • ToolGuy Why would they change the grille?
  • Oberkanone Nissan proved it can skillfully put new frosting on an old cake with Frontier and Z. Yet, Nissan dealers are so broken they are not good at selling the Frontier. Z production is so minimal I've yet to see one. Could Nissan boost sales? Sure. I've heard Nissan plans to regain share at the low end of the market. Kicks, Versa and lower priced trims of their mainstream SUV's. I just don't see dealerships being motivated to support this effort. Nissan is just about as exciting and compelling as a CVT.
  • ToolGuy Anyone who knows, is this the (preliminary) work of the Ford Skunk Works?
  • Kwik_Shift_Pro4X I will drive my Frontier into the ground, but for a daily, I'd go with a perfectly fine Versa SR or Mazda3.
  • Zerofoo The green arguments for EVs here are interesting...lithium, cobalt and nickel mines are some of the most polluting things on this planet - even more so when they are operated in 3rd world countries.
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