Volkswagen Crozz Crossover Now Named ID.4, Prototype Teased in Frankfurt

Matt Posky
by Matt Posky

Naming a car is difficult. All the best predatory animals have been taken and getting creative often results in the certain parts of the world thinking you’ve intentionally named your car something hilarious. Chevrolet’s Nova is the classic example, but modern automobiles still run into trouble. Hyundai’s Kona falls on Portuguese ears as the most vulgar synonym for vagina (an oddly common theme among car monikers) and Audi’s e-Tron translates roughly into French as “turd.” It’s no wonder so many automakers simply forgo issuing real names, opting instead for an alphanumeric jumble.

When Volkswagen began previewing concept versions of its electrified ID lineup, models used a bizarre naming strategy. Maybe titles like Roomzz, Buzz, Crozz, and Vizzion sound better in German, but they didn’t play well here. VW’s solution to the problem has been to simply assign their production counterparts with a number — and it’s looking like that will be continue to be the case.

While the brand was showcasing the new ID.3 hatchback at the Frankfurt Motor Show this week, it also teased a follow-up model that will actually make its way stateside. Originally dubbed the Crozz, the car is now named simply “ID.4.”

As the model is to be the first MEB-based electric that will be available globally, VW seems to be playing it safe with the title. It’s also probably worth having a cohesive naming strategy for the electric sub-brand. We just wish it wasn’t based on ranking how much money models costs in relation to each other — not that there aren’t plenty of other brands doing the exact same thing.

Still, ID.4 is miles better than Crozz and will save owners some mild embarrassment when they excitedly to tell their families all about their new crossover vehicle. That is, if reports from Automotive News are to be believed. The outlet only cited an anonymous source “familiar with the matter.” Fortunately, we can do the same — though our source only said VW would not use the model’s concept name.

Like the ID.3, the ex-Crozz is shaping up to look congruous with early renderings. In Frankfurt, VW had the prototype behind patterned glass (below), looking relatively close to a production-ready automobile.

Major changes include nixing the sloping roofline for a more-traditional hatchback style. In fact, the ID.4 looks quite a bit like an oversized ID.3 and is said to possess a similar interior design ( hope you like floating screens). Roughly the size of Tiguan, if not a wee bit smaller, the model is slated to go into production at Volkswagen’s brand-new EV assembly line in Chattanooga, Tennessee. North American sales will begin in 2020.

Curious for the future of Volkswagen's electric family? Get a glimpse of the next ID.!

[Concept Car]

— Volkswagen News (@volkswagen) September 10, 2019

[Images: Volkswagen]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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2 of 8 comments
  • Darex Darex on Sep 12, 2019

    So, VW is betting its future on these fully-electric vehicles? What if, we don't want an EV? I guess VW will be pulling out of the N.A. market after these fail. cf. #smartfortwosuicide

  • Retrocrank Retrocrank on Oct 31, 2019

    I'm moving to California. Can I get a Generator Pack as an option?

  • Alan Like all testing and analysis work you need a good set of requirements. If you don't you'll find or end up with gaps.
  • Alan In aviation there is more vigourous testing, well, until Boeing changed things.
  • Alan This outcome was certain.The US, Australia and Canada need to approach this differently. A policy towards plug in hybrids should of been a first step. As in CAFE gradually tighten FE from there.There's no reason why you can't have a 2 litre F-150 with electric motors putting out 400-500hp. A 2 litre turbo is good for 200hp more than enough to move a pickup.Also increase fuel tax/excise every year to fill the void in loss of revenue.
  • Doug brockman hardly. Their goals remain to punish us by mandating unsafe unreliable unaffordable battery powered cars
  • Lorenzo It looks like the curves are out and the boxy look is back. There's an upright windscreen, a decided lack of view obstructing swoop in the rear side panels, and you can even see out of the back window. Is Lexus borrowing from the G-Class Mercedes, or the Range Rover?