Ford Is 'Exploring' Robots…

Matt Posky
by Matt Posky

This outlet has frequently made light of Ford’s more imaginative mobility projects, but they’ve spanned the gamut in terms of functionality. While dressing up college students to resemble a car seat in order to test the public’s perception of autonomous vehicles was certainly funny, it also provided some meaningful R&D insight. Meanwhile, Carr-E and the automaker’s lane-keeping bed were little more than comic distractions, outperforming many of today’s hottest stand-up entertainers in terms of laughs per minute.

However, Ford’s latest project deserves to be taken more seriously. It’s both far more useful than what we’ve grown accustomed to and holds far broader implications for society.

“Meet Digit,” the automaker announced, “A smart little robot that could change the way self-driving cars make deliveries.”

Digit is a a two-legged, lidar-equipped robot designed and built by Agility Robotics. It’s capable of carrying 40-pound packages anywhere a person could, before folding itself up for easy storage in the back of a van. Ford thinks the creation might pair well with its own autonomous aims, as the robot can be seen making its way out of an autonomous Transit Connect to drop off a box in the company’s promotional video.

“A self-driving vehicle is capable of creating a detailed map of the surrounding environment, so why not share that data with Digit instead of having it recreate the same type of information? After all, both Digit and the self-driving car need to know where they are in the world, where they need to go and how to get there,” explained Ford’s chief technology officer Ken Washington. “When a self-driving vehicle brings Digit to its final destination, the vehicle can wirelessly deliver all the information it needs, including the best pathway to the front door. Through this data exchange, Digit can work collaboratively with a vehicle to situate itself and begin making its delivery.”

The automaker says exploring this facet of mobility could help society cope with the sudden rise in deliveries that are “taking a toll on our cities and neighborhoods” as a result of mail-order internet services. Yet it never got around to explaining how with any thoroughness.

Presumably, going autonomous with parcels will save customers money, though we’re not sure how that will matter after 1.5 million delivery drivers suddenly find themselves unemployed and unable buy anything. Of course, buying things is what got us into this predicament in the first place.

Then again, factory automation isn’t quite as omnipresent as we were led to believe. Perhaps there will be room in the van for a living and breathing maintenance person.

This could be another distraction, something flashy for Ford to show off that proves it’s on the cutting edge, but we don’t think so. The Blue Oval has already teamed up with Postmates to expand on-demand delivery services utilizing its self-driving vehicles. There’s also too much real money tied up in autonomous vehicles to think any automaker wouldn’t seriously consider exploring these kinds of advanced technologies.

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Jeff S Jeff S on May 23, 2019

    Yes and in their rebellion they will start throwing your packages and breaking the contents. The rise of the robots.

  • ToolGuy ToolGuy on May 27, 2019

    Ford attempts to promote its capacity for innovation by showcasing a robot which it did not build. Ford's contribution: Its autonomous vehicle chose the path the robot would take to get to the front door - and it sends the robot across the grass? "You had one job..." Ford's autonomous vehicle needs to pull further into the driveway, because the robot load/unload process is blocking the sidewalk - twice. And it's inexcusable that no one in the pictured scenario has contacted emergency services to assist the rider (out of frame) of that scooter who has clearly been knocked unconscious by an errant delivery drone. "Keep your robot off my lawn!"

  • Kwik_Shift_Pro4X I've mentioned before about being very underwhelmed by the Hornet for a $50000+ all in price tag. Just wasn't for me. I'd prefer a Mazda CX-5 or even a Rogue.
  • MaintenanceCosts Other sources seem to think that the "electric Highlander" will be built on TNGA and that the other 3-row will be on an all-new EV-specific platform. In that case, why bother building the first one at all?
  • THX1136 Two thoughts as I read through the article. 1) I really like the fins on this compared to the others. For me this is a jet while the others were propeller driven craft in appearance.2) The mention of the wider whitewalls brought to mind a vague memory. After the wider version fell out of favor I seem to remember that one could buy add-on wide whitewalls only that fit on top of the tire so the older look could be maintained. I remember they would look relatively okay until the add-on would start to ripple and bow out indicating their exact nature. Thanks for the write up, Corey. Looking forward to what's next.
  • Analoggrotto It's bad enough we have to read your endless Hyundai Kia Genesis shilling, we don't want to hear actually it too. We spend good money on speakers, headphones and amplifiers!
  • Redapple2 Worthy of a book
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