More Crossovers: Hyundai Venue to Debut at New York Auto Show

Matthew Guy
by Matthew Guy
more crossovers hyundai venue to debut at new york auto show

Seeking to quench the American public’s seemingly insatiable thirst for crossover vehicles and SUVs, Hyundai has announced it will introduce yet another machine of this type at next month’s New York Auto Show.

To be called the Venue, this will be a new entry-level CUV set to slot in underneath the Kona, a vehicle that is already exploring the limits of legroom and cargo space. It is popular, however, and with good reason – its funky shape, combined with a strong value proposition, is proving an easy sell to a lot of shoppers. Will the Venue follow that path? Or, like Fleetwood Mac, will it go its own way?

Sales of the Kona have quickly risen to about 5,000 units per month since it showed up on dealer lots roughly this time last year, save for a year-end spike that saw volume crest 8,000 units in December. For comparison, the Tucson bounced around the same volume for years until mid-2017, when it crested the 10,000/month mark and never looked back.

According to Hyundai, the Venue is targeted at “urban entrepreneurs” who like to be seen in a trendy place, hence the name of this new vehicle. We’ll leave it to the B&B to pass judgement on that bit of marketing speak. Driving the point home, Hyundai included pictures of a few people – who you know are prolific on Insta – partying on a rooftop along with an overhead image of Singapore’s Chinatown. Venues, indeed.

Have you heard? We just announced the name of our newest compact SUV! See the global debut of at the :

— Hyundai USA (@Hyundai) March 27, 2019

Close inspection of a teaser video reveals what could be a two-door body at about nine seconds into the film, but it’s tough to tell. Perhaps engineers Hyundai are putting a set of hiking boots on the Veloster, which wouldn’t be a wholly terrible idea. The door handle in the image has keyless entry gear, so this won’t be a bare-bones car.

As for size, we’re struggling to wrap our heads around what dimensions this machine may measure. Hyundai says it will be its “smallest CUV,” strongly indicating it will cast a smaller shadow than the Kona. That vehicle is 163.9 inches long, smaller than the 2020 Soul that check in at 165 inches in length. A 2019 Mini Cooper Hardtop is about 152 inches long, to give you a frame of reference.

Powertrains, actual release dates, overall styling – all of that is still up in the air. Extremely unofficial rumours suggest that the latter will be boxy and a bit aggro, not at all like the Kona, suggesting the Venue will make like Lindsey Buckingham after all. The 2020 Hyundai Venue will see the spotlight on April 17th at the New York Auto Show.

[Image: Hyundai]

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  • Art Vandelay Best? PCH from Ventura to somewhere near Lompoc. Most Famous? Route Irish
  • GT Ross The black wheel fad cannot die soon enough for me.
  • Brett Woods My 4-Runner had a manual with the 4-cylinder. It was acceptable but not really fun. I have thought before that auto with a six cylinder would have been smoother, more comfortable, and need less maintenance. Ditto my 4 banger manual Japanese pick-up. Nowhere near as nice as a GM with auto and six cylinders that I tried a bit later. Drove with a U.S. buddy who got one of the first C8s. He said he didn't even consider a manual. There was an article about how fewer than ten percent of buyers optioned a manual in the U.S. when they were available. Visited my English cousin who lived in a hilly suburb and she had a manual Range Rover and said she never even considered an automatic. That's culture for you.  Miata, Boxster, Mustang, Corvette and Camaro; I only want manual but I can see both sides of the argument for a Mustang, Camaro or Challenger. Once you get past a certain size and weight, cruising with automatic is a better dynamic. A dual clutch automatic is smoother, faster, probably more reliable, and still allows you to select and hold a gear. When you get these vehicles with a high performance envelope, dual-clutch automatic is what brings home the numbers. 
  • ToolGuy 2019 had better comments than 2023 😉
  • Inside Looking Out In June 1973, Leonid Brezhnev arrived in Washington for his second summit meeting with President Richard Nixon. Knowing of the Soviet leader’s fondness for luxury automobiles, Nixon gave him a shiny Lincoln Continental. Brezhnev was delighted with the present and insisted on taking a spin around Camp David, speeding through turns while the president nervously asked him to slow down.