What's the Chinese Electric Car Startup Survival Rate? One Percent, An Investor Predicts

Matt Posky
by Matt Posky

China has bit of a gambling problem when it comes to electric car manufacturers, though it should probably be referred to as a “gambling solution.”

The country dumps vast sums of money into hundreds of EV startups, effectively hedging its bets by placing chips on absolutely everyone. With $15 billion already invested, the nation intends to put another $47 billion toward the cause — plus whatever funding investment firms decide to contribute. While the strategy has definitely stimulated the economy, created jobs, and supersized the industry, there’s growing concern that creating a battle royale between startups could blow up in China’s face.

Even if it doesn’t, there’ll still be a bunch of automakers eating each other until only a handful remain. Previous estimates had that number riding around 5 percent of the whole. But NIO Capital, the Chinese investment firm that’s already invested a gratuitous amount of funds into advanced automotive tech, claims the actual number will be far lower — probably around 1 percent.

Based on the ever-growing number of Chinese EV companies, that amounts to five firms.

“It’s a very complicated system that needs abundant investments and a large group of people to be able to build a car from scratch,” NIO Capital’s Managing Partner Ian Zhu in interview with Bloomberg. “Therefore, the survival rate of all these EV startups will be very low.”

He also said his firm prefers to fund cooperative projects between startups and traditional carmakers because they combine innovation with real manufacturing capabilities. Most new EV companies are nowhere near ready to build a car capable of being mass produced. That’s true for some of the more established automakers, too.

However, the mere prospect of delivering an electric vehicle seems enough to blow these new firms’ share prices through the ceiling. Meanwhile, traditional Chinese car makers lacking a slick (and largely hypothetical) EV have watched their stock valuation dwindle through 2018. That trend is expected to continue until all but a few of these companies go out of business.

[Image: Byton]

Matt Posky
Matt Posky

Consumer advocate tracking industry trends and regulations. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied, he pivoted to writing about cars. Since then, he has become an ardent supporter of the right-to-repair movement, been interviewed about the automotive sector by national broadcasts, participated in a few amateur rallying events, and driven more rental cars than anyone ever should. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and learned to drive by twelve. A contrarian, Matt claims to prefer understeer and motorcycles.

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  • TDIandThen.... TDIandThen.... on Aug 13, 2018

    I think we're overdue for a serious article from TTAC on NEVS, the Chinese group that bought up Saab assets and is slowly ramping up production of their electric 9-3 for Chinese car-share firm and the Swedish market. For all the beautiful wacky Swedish engineers, auto jobs and future new kooky autos, for thee, I pray. Well I'm agnostic but you get the idea.

  • Schmitt trigger Schmitt trigger on Aug 15, 2018

    Well...in the smog choked Chinese megacities, a few electrics could definitively help.

  • SCE to AUX Looks nice. Maybe they can issue its first recall before the 2025 calendar year.
  • Mike WRX really isn't a value compared to some of the other offerings. It all depends on how you get it equipped, but it seems the ones I have seen available on the lots (and there aren't a lot), you either pay MORE for the same or less performance, or you play the same for a lot less performance than other options. A bit of a price drop, for what you get, might do it well.
  • George The truth of the matter is this: When are Automakers are going to Come up with a original design,looks? And Surprisingly these are companies who are doing well financially So No Excuses That They Can’t Do Better Either
  • Redapple2 Man. This is so wild. Port strike is fixed. Gas hasnt been this low in years. The Fed Just reduced the interest rates by 50 basis. New trump indictments.... all just 5 weeks to a huge election.
  • George I Hate to Say But When You Look At The side pillar It Looks more like the previous Trax / Encore version that GM made that GM Gave them the design to Nissan Just Like the Supposedly,smaller New Design Versa Note That came from Japan. At First When you look at the Car Sideways, You Almost thought it was a Chevy Aveo / Pontiac G-3. But look at it very carefully and you’ll Notice that it’s The New Versa NOTE. Hey look at the last Chevy Camaro and the Dodge Charger and again both cars are Two Doors and Both Cars have the roofs Sitting 3Inchs in and body panels are aiming outward from the roof of the car.Maybe that’s why Ford Who Redesigned the Festiva As The New Aspire Car As a 2-4 Hatchback and a Cute 4 Door Sedan Wouldn’t Sell The Sedan Here In Detroit Michigan Because When You Look At It. It Reminds You Of A GM Pontiac Grand AM That Was Redesigned As A 4 Door Notchback Sedan. It Doesn’t look Nowhere Like A Suzuki Swift Or A Metro 4 door Sedan ( sold at some Chevy Dealers) But When Kia was No Longer A Ford / Madza Company Kia now sold a car called Rio that was more like the old Hyundai accent design
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