Volvo Doesn't Want You to Forget About the S60 Reveal on Wednesday

Matt Posky
by Matt Posky

Volvo doesn’t want anyone to forget it’s revealing its first U.S.-built model on Wednesday, so it furnished us with a few more teasers to whet the collective appetite. It isn’t the car’s looks that have us excited, however — we already know the S60 will resembled a scaled-down S90 in both form and function.

What has our shorts in a pleasant knot is the fact that Volvo hasn’t replaced the model with another crossover. The new model replaces the second-generation sedan launched in 2010 (and sold in ever-decreasing numbers since 2012) and the automaker seems intent on offering everything customers have come to expect, and then some. There’s even a Polestar Engineered edition of the T8 model that offers 415 horsepower and 494 lb-ft of torque, plus enthusiast-oriented tweaks to the braking and suspension.

Frankly, it’s all shaping up rather nicely.

The model will become the first product to emerge from Volvo’s new South Carolina plant later this year. The automaker estimates domestic production of the S60 to average roughly 60,000 units annually.

There shouldn’t be too many surprises. Volvo already has the XC60 on the market and the V60 goes on sale in early 2019. Both of those have garnered quite a bit of praise and, other than a unique grille and mild styling differences, the S60 shouldn’t represent a drastic change in overall form. We’ll know more on Wednesday morning, when the official unveiling goes down in Gothenburg, Sweden.

[Images: Volvo Cars]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Dividebytube Dividebytube on Jun 20, 2018

    Yeah my two Volvo 850 experiences scared me away from the brand. I know, I know - 20 years is a long time - but experiences like I had are hard to forget.

    • Pdl2dmtl Pdl2dmtl on Jun 20, 2018

      He, he....I know. I owned one 850 SE wagon upon wife's insistence. Eventually I got rid of it and now she drives a Highlander and we'll never going to look back. I am forever going to call that car "Volvo - what was I thinking?" Cheers.

  • Threeer Threeer on Jun 20, 2018

    Conflicted on this one...on the one hand, loving that folks in my former home-state of South Carolina have the opportunity to find work by assembling them. However, not thrilled at the Chinese ownership. Either way, not within my price range to purchase, so that conundrum isn't one I'll have to face any time soon.

    • Garrett Garrett on Jun 20, 2018

      China is propping up our federal government through debt purchases. Frankly, if they are going to be investing in the US, it’s better that they actually build factories that employ people than helping to make it cheaper for the government to engage in deficit spending.

  • TCowner We've had a 64.5 Mustang in the family for the past 40 years. It is all original, Rangoon Red coupe with 289 (one of the first instead of the 260), Rally Pac, 4-speed, factory air, every option. Always gets smiles and thumbs ups.
  • ToolGuy This might be a good option for my spouse when it becomes available -- thought about reserving one but the $500 deposit is a little too serious. Oh sorry, that was the Volvo EX30, not the Mustang. Is Volvo part of Ford? Is the Mustang an EV? I'm so confused.
  • Mikey My late wife loved Mustangs ..We alway rented one while travelling . GM blood vetoed me purchasing one . 3 years after retirement bought an 08 rag top, followed by a 15 EB Hard top, In 18 i bought a low low mileage 05 GT rag with a stick.. The car had not been properly stored. That led to rodent issues !! Electrical nightmare. Lots of bucks !! The stick wasn't kind to my aging knees.. The 05 went to a long term dedicated Mustang guy. He loves it .. Today my garage tenant is a sweet 19 Camaro RS rag 6yl Auto. I just might take it out of hibernation this weekend. The Mustang will always hold a place in my heart.. Kudos to Ford for keeping it alive . I refuse to refer to the fake one by that storied name .
  • Ajla On the Mach-E, I still don't like it but my understanding is that it helps allow Ford to continue offering a V8 in the Mustang and F-150. Considering Dodge and Ram jumped off a cliff into 6-cylinder land there's probably some credibility to that story.
  • Ajla If I was Ford I would just troll Stellantis at all times.
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