Subaru Teases What is Probably the Concept for the Next-gen WRX

Matt Posky
by Matt Posky

Hoping to make a big splash at next month’s 2017 Tokyo Motor Show, Subaru will showcase two limited editions of its most-sporting models and one that will probably end up being the next-generation WRX or Legacy. Called the Subaru Viziv Performance Concept, the vehicle appears to be an abstract vision of what is arguably the company’s most famous automobile — or its more-dignified brother.

As a modern day concept car, Subaru has dubbed the machine a “semiautonomous performance concept sedan” — which could indicate a bevy of new driving aids. But, since the automaker isn’t too specific as to what those might be, we’re focusing on its shape for now.

First impressions? It’s incredibly wide-looking. So wide that you can actually see the outline of the tires, which appear to have some pretty aggressive negative camber. However, this could be an optical illusion, as a secondary photo highlights some extremely unique wheel arches. Rearward slats seem to be an aesthetic choice while little fins on the top could be indicative of something more functional. Perhaps a sensor to monitor blind spots or something in aid of aerodynamics? Your guess is as good as ours.

As they seem a little too high and petite to be canards, odds are better they have something to do with the impressive autonomous system the automaker promises. The car also has sensors mounted near the roof and tiny cameras where the side mirrors should be. Subaru has said it wants to offer customers Level 2 autonomy by around 2020.

Featuring the hexagonal grille that’s now synonymous with the brand, large inlets near the bottom help reinforce that the Viziv is probably WRX-adjacent. A short trunk seems indicative of a fastback sedan, although there is enough of a decklid to affix an integrated spoiler to. But aggressive aero doesn’t guarantee this concept vehicle isn’t a precursor for the 2019 Subaru Legacy.

The name itself isn’t helpful, however. The company has used the Viziv name, which is a portmanteau of vision and innovation, on numerous concept vehicles. Everything from a hulking SUV to a scissor-doored hatchback has been attached to it and we don’t have much more to go on than its appearance.

Subaru is likely to give us specifics on the Viziv’s powertrain and some confirmation as to its hypothetical place in the automotive lineup after the the Tokyo Motor Show opens on October 25th. It’ll be positioned between a Japan-only limited edition of the WRX STI sports sedan and the Cool Grey Khaki edition of the BRZ STI Sport — which will get a 100-unit run and be sold by lottery.

[Image: Subaru]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Redshift Redshift on Sep 27, 2017

    No hatch no care. Not sure we can go another product generation without replacing our current one. So might have to look at something else.

  • Alexramsey92 Alexramsey92 on Sep 30, 2017

    HATCH AND STANDARD SUNROOF HATCH AND STANDARD SUNROOF HATCH AND STANDARD SUNROOF Need I repeat myself?

  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
  • Kwik_Shift_Pro4X Off-road fluff on vehicles that should not be off road needs to die.
  • Kwik_Shift_Pro4X Saw this posted on social media; “Just bought a 2023 Tundra with the 14" screen. Let my son borrow it for the afternoon, he connected his phone to listen to his iTunes.The next day my insurance company raised my rates and added my son to my policy. The email said that a private company showed that my son drove the vehicle. He already had his own vehicle that he was insuring.My insurance company demanded he give all his insurance info and some private info for proof. He declined for privacy reasons and my insurance cancelled my policy.These new vehicles with their tech are on condition that we give up our privacy to enter their world. It's not worth it people.”
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