By on June 23, 2015

Alfa-1

One of this year’s most anticipated reveals, the new Alfa Romeo Giulia, has been leaked on the interwebs a day ahead of schedule.

Alfa-Romeo-Giulia-2

Here’s another angle of Alfa’s new midsize sedan said to be powered by a Maserati-derived V6.

We will have full details on the car tomorrow.

[Source: CarScoops]

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87 Comments on “Hello, Giulia! Alfa Romeo’s New Sedan Busts Out A Day Early...”


  • avatar
    danio3834

    If the rumored power levels of the turbo V6 prove to be true, much want.

  • avatar
    bball40dtw

    “powered by a Maserati-derived V6.”

    Maserati derived V6 cast in Kokomo and built in Trenton.

  • avatar
    DeadWeight

    “The central and first piece of Alfa’s U.S. relaunch will be the new Giulia sedan shown above. (A wagon will be sold elsewhere, but won’t make it here.) Based on the Compact U.S. Wide (CUSW) platform—a stretched version of the architecture used for Alfa’s Giulietta compact—that underpins the new Dodge Dart, the new Giulia will take aim at the Audi A4 when it arrives in 2014. In an effort to minimize cost, the first new Alfa to be offered in this country for nearly two decades will be built here, too.

    The new Giulia’s CUSW bones also sit under the Fiat Viaggio, the Italian marque’s reworked Dart for the Chinese market. In selling two vehicles with volume aspirations in the U.S. and China under Italian nameplates, Marchionne is hopeful that this is the first step toward making Fiat as a whole a truly global player.

    The Giulia will share components with the next-generation Chrysler 200 and will offer the Pentastar V-6 engine.”

    Yes!

    A 55k Dodge Dart-Chrysler 200 based sedan!

    Economy car chassis & nosebleed Italian pricing (but at least the Pentastar V6 that’s also found in the entire FCA lineup has proven worthy, so there’s that).

    • 0 avatar
      danio3834

      Not sure where you got this, but this car isn’t at all based on CUSW.

    • 0 avatar
      DeadWeight

      Here’s the TTAC joke of the day (JOTD):

      I start a joint Alfa-Cadillac dealer, and show prospective “premium” customers a Cadillac ATS & Alfa Giulia Sedan within the same hour…

    • 0 avatar
      28-Cars-Later

      I smell a nice late model or CPO buy brewing (assuming you want an Italian built ride with Chrysler ingredients).

    • 0 avatar
      Maymar

      Economy car chassis and nosebleed pricing? Funny how no one ever really seems to take that issue with the Audi S3 that shares it’s bones with an $18k VW Golf.

      And, considering there are already rumours that this is RWD, and not Dart-related, would it kill you to save the snark until you have something, anything more legitimate to go on than some Zapruder Film-quality pictures to justify your hardcore truthiness?

  • avatar
    stars9texashockey

    Very Lexus IS at first glance

  • avatar
    28-Cars-Later

    Looks alot like a G37. I also do not enjoy this trend of making the front doors 3/5s of the overall door size, it looks clumsy. If your overall platform is too small to begin with, and you purposely make the front doors bigger because you don’t expect the rear doors to be used much, than maybe everything shouldn’t be a sedan; especially a rich man’s Chrysler Italian cousin.

    http://static.usnews.rankingsandreviews.com/images/Auto/izmo/355674/2013_infiniti_g37_sedan_angularrear.jpg

  • avatar
    Rod Panhard

    It’s resemblance to the Dart/200 saddens me. I don’t think this legacy brand is going to catch on like the MINI. It’s Ronzoni noodles being priced like Barilla pasta. After seeing this, I definitely agree that FCA needs a partner.

    Oh well.

    • 0 avatar
      ajla

      I would be surprised if this isn’t a giant commercial failure that sinks Alfa for good.

      However, I also bet this will be a fun car and there will likely be sweetheart lease offers on the new side and obscene depreciation on the used side.

    • 0 avatar

      I think FCA should leave all that FIAT nonsense over there for them Eyetalians.

    • 0 avatar
      Eyeflyistheeye

      They’re screwed. Even the 1990’s Alfas look better than this travesty.

    • 0 avatar
      Eyeflyistheeye

      If I held positions in FCA right now, I’d sell them immediately after seeing this thing. I was expecting something exciting and when I click on the link, I’m wondering if this is an Acura ILX.

      Alfa either had to bet it all on style or performance. It would have been better and cheaper to put an Alfa body on a Hellcat.

      The reason Alfa managed to stay alive so long is because their cars were as reliable as a hooker on meth but drove and looked like nothing else. Now, I can have Acura looks with Alfa reliability in the 2016 Arna. Ick.

  • avatar
    John R

    Wow. That thing looks sharp as a tack….

    Please be RWD… Please be RWD… Please be RWD… Please be RWD… Please be RWD…

  • avatar
    KOKing

    I hope the front looks more Alfa-y, since these shots resemble more Nuovo-Chrysler-200 than anything Italian.

  • avatar
    APaGttH

    It’s an attractive looking Dodge Dart.

    It isn’t clone of Dart, but you can clearly see the DNA – and it isn’t far enough away to be a good thing. Feeling like this is what the Dart should have looked like in the first place.

  • avatar
    Eyeflyistheeye

    Effing Sergio.

    Here I was thinking he could prove everyone wrong and commission a ridiculously sexy, fast and appealing Alfa sedan that would save the company.

    Instead, we get something that looks like a cross between a Dart, an ILX and a Mitsubishi Lancer.

    I bet Mary Barra is on this page right now saying “See, I told you, I told you!”

  • avatar
    kingbernie06511

    looks a lot better than current CTS/ATS.

    i.e. will sell well. worldwide

  • avatar
    mitchw

    I don’t know how much I like the suspiciously short distance from the front wheel arch to the door seam. Looks a little FWD’d up.

  • avatar
    RideHeight

    Baby got back!

  • avatar
    derekson

    That car looks awfully small to compete against the current 3-series, C-class, and upcoming A4. It looks more ATS sized, with the attendant small back seat.

    I still don’t understand blowing all this money to develop sedans for a nearly dead brand. If they wanted to recast Alfa as a brand of performance crossovers, they probably would’ve pissed off a bunch of enthusiasts and some journos, but at least it would’ve been a viable business plan. This is basically just an Italian version of Cadillac’s missteps of the last decade. The biggest difference is that it’s being carried out even later into the CUV craze and thus it is even more poorly thought out.

  • avatar
    indi500fan

    Not sure about the “world” market but I predict this is an overpriced bust in N. America. The local Fiat dealer moved from their leased shopping mall slot to a former used car store in anticipation of Alfa. I doubt he’ll get much ROI that deal.

  • avatar
    dal20402

    Like the profile but the rear is too soft, a lot like the new C-Class.

    But I don’t understand why I’d buy this rather than an ATS, let alone said C-Class. It won’t have reliability. It doesn’t look like it’ll have any magic Alfa sauce, at least in the volume versions. It’ll be just as expensive.

    Let Dodge sell a version with a FCA-Fisher-Price interior and a $27k price, and we’ll talk.

  • avatar
    Ryoku75

    Color me indifferent, this looks like nearly every other mid-sized BMW-inspired sedan. Only difference is you’ll have to deal with Alfa build quality.

    After seeing a brand new Dart broken down on the highway I really, REALLY hope this wont just be a fancy Dart.

  • avatar
    RideHeight

    Maybe this infatuation with Alfa is just an idiosyncratic flaw in Sergio the same way Akio is convinced that Avalons needed butching up. I’m sure there’s a little crank in every otherwise successful CEO.

  • avatar
    burgersandbeer

    Looks promising. It might even have some head room in the back.

    Pricing will be interesting. If some of the comments here guessing at $50k + are correct, that’s unfortunate.

  • avatar

    GM would have a better shot resurrecting Oldsmobile with an all-Diesel lineup than FCA does at seeing Alfa-Romeo post reasonable figures.

    Anyone silly enough to throw away good money at an Alfa – except the federal government and Sergio, of course – already has a Graduate or GTV6 under a fitted but weathered car cover held down by old Griot catalogs staining the concrete under their carport.

    I hope these truly carry forth the spirit of wonderment that came with every past classic Alfas the wonderment of “can I make it to 7-Eleven and home again without throwing a rod?”

  • avatar
    GeneralMalaise

    Fiat and Alfa bashing never gets old. Seriously.

    How ’bout them Hondas!

  • avatar
    05lgt

    If it runs with an M3, costs meaningfully less, had a suitably Italian interior and Alpha-esque road manners and sound they’ll sell quite a few. BMW had abandoned road feel and joy for more “tangible” benefits like economy in an expensive car; they’ve left a lot of room for this car to slice away sales. I hope it works.

    • 0 avatar
      JohnTaurus_3.0_AX4N

      Agreed. I see no problem with another entry into this segment, and a unique one at that. Hopefully its a true drivers car and not just something you upgrade from a Camry with (with similar mind-numbing qualities).

      Though I have 0 hope of being able to afford one anytime soon, I wish them the best with it.

  • avatar
    dwford

    As someone who has been waiting for the imminent revival of Alfa for 25 years, I’m really over it. At this point all I see in this car is what could have been for product for Chrysler and Dodge.

  • avatar
    CoreyDL

    It looks like a G37 from a few years ago, like 2010. The wheels are awful (low profile take on those 156 wheels from years ago). And it will undoubtedly be filled with Chrysler parts and engines, and yet cost more than an equivalent BMW because Italy.

    But according to Sergio they’ll sell 150,000 a year. Right.

    At least you can get a Dart loaner while your Guilia is in for repair.

    I should say here that I -like- real Alfas, but this isn’t one of them. Nor is Alfa meant to be a mass-market world brand like they’re trying to do.

    • 0 avatar
      28-Cars-Later

      Everything has to be mass market junk, where have you been?

      • 0 avatar
        CoreyDL

        I suppose you’re right. But in order to justify the inevitably high price here, it needs something special besides an Alfa badge. The mass market has created -lots- of options these days.

        And in the US in particular, I feel the badge holds little weight, other than a heavy pull towards unreliability memories for those older people.

        • 0 avatar
          28-Cars-Later

          “The mass market has created -lots- of options these days.”

          Which are all essentially sucky copies of each other.

          “And in the US in particular, I feel the badge holds little weigh”

          Why is BMW getting ready to sell what amounts to a German iteration of a Civic hatch? Unfortunately the badge matters, which is evident on this Alfa. FCA seems to believe they can sell Chryslers for BMW/Daimler/Audi prices because of the Alfa badge.

          https://en.wikipedia.org/wiki/BMW_2_Series_(F45)

          • 0 avatar
            CoreyDL

            You are my Abilify cloud today!

            But my argument RE: Badge was that it won’t work in this example. The Alfa badge in particular doesn’t have enough pull.

          • 0 avatar
            28-Cars-Later

            Depends on the marketing. I have to admit the latest Fiat 500 sedan truck thing commercial was quite clever. Maserati has done well for what it is, despite its last foray in the states being the disaster Biturbo and being associated with Chrysler’s Lebaron.

            “The 100-year-old Fiat-owned maker of Italian sports car is offering a combination of new and redesigned sedans, opening dealers and spending more on advertising.

            We’re not talking about threatening BMW or Mercedes-Benz, but Maserati has sold more than 9,100 cars so this year, quadrupling its year-earlier volume. Maserati’s global sales also nearly quadrupled during the first half of the year to 17,500.

            Fiat Chrysler Automobiles CEO Sergio Marchionne has set even more ambitious targets for Maserati — a fivefold increase in global sales to 75,000 by 2018”

            http://www.freep.com/story/money/cars/chrysler/2014/10/04/maserati-fiat-chrysler-marchionne-dealers-sales/16689307/

          • 0 avatar
            CoreyDL

            You liked the boner pills commercial? I found that really gauche.

          • 0 avatar
            28-Cars-Later

            I thought it worked well, no more gauche than the decade earlier “That thing got a Hemi in it”.

          • 0 avatar
            CoreyDL

            Oh dear, you are the target FCA customer! How do you feel about that?

            #abilify

          • 0 avatar
            28-Cars-Later

            Well we are probably both in the targeted age demographic but I imagine not in the targeted gender demographic (although everyone keeps saying cars are targeted at youth in order to be sold to older people so there’s that).

          • 0 avatar
            CoreyDL

            I always saw Alfas as a man’s car, not something women were really into. You’ve gotta get your hands dirty fixing it, and such.

            I’d not have the kind of coin for a new Alfa purchase. Though maybe they’ll have aggressive lease pricing.

          • 0 avatar
            28-Cars-Later

            You’ll be able to pick one up CPO I imagine on the cheap. I suspect the market will see right through what is essentially a reshaped Chrysler 200.

            Fun fact: Did you know the Chrysler TC by Maserati was supposed to debut before the Chrysler Lebaron? The idea was it would debut first and then the following Lebaron would have the “Maserati look” on the cheap and thus would help move volume. However it was two years late so the Lebaron coupe was sold first for MY87, thus the Maserati had the “Lebaron look” in the public’s eye. History repeats itself with the 200 and Giula.

            “Chrysler’s TC by Maserati was a “Q” body based on a modified second generation Chrysler K platform jointly developed by Chrysler and Maserati as a grand tourer and introduced at the 1986 Los Angeles Auto Show. After 2 years of development delays, the TC became available in late-1989 and 7,300 units were manufactured in Milan, Italy by the time production ended in 1990. All cars sold as 1991 models were actually manufactured in 1990.”

            https://en.wikipedia.org/wiki/Chrysler_TC_by_Maserati

          • 0 avatar
            danio3834

            “I suspect the market will see right through what is essentially a reshaped Chrysler 200.”

            What are you talking about? The two cars share nothing.

          • 0 avatar
            28-Cars-Later

            Per this link the Giulia is supposed to be a RWD vehicle.

            https://en.wikipedia.org/wiki/Alfa_Romeo_Giulia_(2015)

            But then there are articles stating it is not.

            http://www.autoevolution.com/news/alfa-romeo-giulia-to-be-fwd-after-all-47840.html

            Which is it? If the model is not RWD, then how is it different than the Chrysler 200?

          • 0 avatar
            danio3834

            It is RWD based. Nothing at all shared with the 200. The rest of the details are out on otherwebsites now.

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