QOTD: Are Car Enthusiasts Ahead of or Behind the Market?

Mark Stevenson
by Mark Stevenson

The latest sales numbers from April are a tale of two cars: one with a bodystyle we praise and another sporting a shape we denounce without impunity – the VW Golf SportWagen and Porsche Macan.

The long-roof Golf took nine days on average to find a buyer. The Macan is at 11 days.

Brown manual diesel all-wheel drive wagon it is not, yet the SportWagen does check most of the boxes typically associated with the practical car enthusiast set. You get space without having to pay the drag penalty associated with SUVs and their large frontal area. Also, for those looking for some performance, nothing delivers torque like diesel (unless you go electric, which is a discussion for another day).

Which brings us to the Macan. Granted, the smaller Porsche-UV is exceptionally good, even if you do lose out on a considerable amount of cargo space compared to its platform mate, the Audi Q5. But, the Macan is still the antithesis of typical car enthusiast thinking: a high-riding utility vehicle that can’t go off-road sporting a badge from a “sportscar” company when, in fact, it has virtually nothing in common with the rest of the range. It’s also expensive, equipped horribly on the lower end of the price scale, and about as ‘aspirational’ as one can get.

So, that begs the question: are car enthusiasts ahead of the curve or behind it? Is the Golf SportWagen a case of the rest of the market finally “getting it” or just an odd blip in a typically silver SUV-filled market?

Mark Stevenson
Mark Stevenson

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  • Carguy Carguy on May 06, 2015

    Neither. Car enthusiast priorities are just different from the mainstream market. They don't so much care about soft touch plastics, cup holders and rear leg room as the experience of driving the car. They are also a minority so let's hope there are enough of us to continue to justify making mainstream performance cars.

  • Delta88 Delta88 on May 06, 2015

    The GSW S is not nearly the penalty box you may imagine it to be. Also, it has 16" wheels standard, not 15s.

    • See 1 previous
    • Variant Variant on May 06, 2015

      True, it's not a penalty box at all, but the 2015 GSW TSI S comes with 15" alloys. I rather like my poverty spec 2014 JSW 2.5 S and it has 16" steelies with plastic wheelcovers. I'd prefer the smaller alloys if I could. My lease is up in April 2017 and I've already told my dealer I want an AWD 1.8T GSW, and if they could fit the 6 speed or DSG in there, even better.

  • Bkojote @Lou_BC I don't know how broad of a difference in capability there is between 2 door and 4 door broncos or even Wranglers as I can't speak to that from experience. Generally the consensus is while a Tacoma/4Runner is ~10% less capable on 'difficult' trails they're significantly more pleasant to drive on the way to the trails and actually pleasant the other 90% of the time. I'm guessing the Trailhunter narrows that gap even more and is probably almost as capable as a 4 Door Bronco Sasquatch but significantly more pleasant/fuel efficient on the road. To wit, just about everyone in our group with a 4Runner bought a second set of wheels/tires for when it sees road duty. Everyone in our group with a Bronco bought a second vehicle...
  • Aja8888 No.
  • 2manyvettes Since all of my cars have V8 gas engines (with one exception, a V6) guess what my opinion is about a cheap EV. And there is even a Tesla supercharger all of a mile from my house.
  • Cla65691460 April 24 (Reuters) - A made-in-China electric vehicle will hit U.S. dealers this summer offering power and efficiency similar to the Tesla Model Y, the world's best-selling EV, but for about $8,000 less.
  • FreedMike It certainly wouldn't hurt. But let's think about the demographic here. We're talking people with less money to spend, so it follows that many of them won't have a dedicated place to charge up. Lots of them may be urban dwellers. That means they'll be depending on the current charging infrastructure, which is improving, but isn't "there" yet. So...what would help EV adoption for less-well-heeled buyers, in my opinion, is improved charging options. We also have to think about the 900-pound gorilla in the room, namely: how do automakers make this category more profitable? The answer is clear: you go after margin, which means more expensive vehicles. That goes a long way to explaining why no one's making cheap EVS for our market. So...maybe cheaper EVs aren't all that necessary in the short term.
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