The Beat Resurrected: Meet the Honda S660

TTAC Staff
by TTAC Staff

Honda’s rear-driven products built for two tend to be motorcycles, scooters and ATVs for the most part, but every now and again the company will unveil a roadster whose name begins with an S, and ends with the number of cubic centimeters the engine provides.

Such a car is set to return soon to the showroom floor, and will make its debut at the Tokyo Motor Show in November: The Honda S660.

The word on the street is the S660 will be powered by a 660 cc turbocharged engine placed just behind the driver and passenger, with all of its 67 ponies going to the rear wheels. Unlike some of Honda’s current and future offerings that are or will be powered by a combination of internal combustion and electric motivation, the new roadster is strictly gasoline-only.

The featherweight roadster, has its roots in the company’s EV-STER electric-only concept from the 2011 Tokyo Motor Show with regard to styling, penned by designer Ryo Sugiura. That said, don’t try to tell him his roadster is the second coming of the late Soichiro Honda’s last gift to the world, the Beat:

Some people might think this will be the remodeled version of the Beat. But it is not. This is totally brand new.

The S660 is one part of a potential three-pronged attack by Honda in the sports car segment. With it and the NSX forming the outer forks, the automaker plans to forge the center fork through the introduction a mid-engined Toyabaru hunter with a price point to match the GT86/BRZ/FRS when it makes its debut. In the meantime, the U.S. domestic market may not need to wait 25 years for the S660 to come over; Honda plans to sell the roadster in export markets with a 1000cc engine and minor changes with regards to safety regulations. S1000, anyone?

The S660 will make its production debut in Japan for the 2015 model year, in time for the automaker’s return to Formula One.



TTAC Staff
TTAC Staff

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  • Felis Concolor Felis Concolor on Oct 25, 2013

    Well, this'll make me reconsider the money I'm putting aside for a clean Nissan Figaro.

  • Reino Reino on Oct 25, 2013

    Once again Honda puts out a bizarre concept that no one will want to buy. When will they learn that all they need to do is put the Accord coupe body, engine, and 6-speed on a RWD platform and enthusiasts will eat it up?! Hyundai did it, but Honda can't?

    • See 1 previous
    • Jeffzekas Jeffzekas on Nov 01, 2013

      @Demetri Folks said "there's no market for a modern sports car" right before the Miata appeared- proving that if you have the RIGHT product, folks will buy it!

  • MrGreenMan A Buick Grand National. Even if it is a hot-air breather. The shake and rattle of the body, the desire for the engine to do more, the quirky Buick take on how a turbo should work with the variable oil pressure - even as the General stumbled and fell, the old boy was barely breathing, but the heart was beating in a few corners. The 80s cars were abysmal, but this one just felt like it wanted to be something more than mediocre slop.
  • Wrs138456949 First gen. Corvair--"Mr. Holland's Opus."
  • Paul Alexander I love that TTAC is serving the audience of 8 ID.Buzz owners across the US and Canada. There's probably another dozen of general VW EV enthusiasts as well. Absurdity!
  • Bd2 Kia Telluride
  • Eagleye Classic Olds 442. For some reason someone in Hollywood hates them b/c they always get destroyed!
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