Shanghai Auto Show: Two New EVs, Along With Two New Brands, Both From Toyota & Co.

Bertel Schmitt
by Bertel Schmitt
em shanghai auto show em two new evs along with two new brands both from toyota

In the past, Toyota had tried to resist the urges of the Chinese government to establish new joint-venture brands. The company also had been highly skeptical of the viability of the electric vehicle. All doubts have been tossed over board. Toyota launched two new brands and two new EVs in China.

In September last year, Toyota’s designated Chairman Takeshi Uchiyamada said:

“The current capabilities of electric vehicles do not meet society’s needs, whether it may be the distance the cars can run, or the costs, or how it takes a long time to charge.”

The needs of the Chinese society appear to be different. Toyota shows two new electric vehicles side-by-side at the Shanghai show.

One is made at Toyota’s joint venture with FAW. The Corolla-based EV will be sold under the new Ranz brand.

The other EV is made at Toyota’s joint venture with Guangzhou Auto. The Camry-based EV will be sold under the new brand of – well, you figure it out.

Despite generous subsidies, EVs remain largely unsalable in China. But if the Chinese government wants something, it gets it.

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  • APaGttH APaGttH on Apr 21, 2013

    So Toyota is now supporting six different brands. Toyota Lexus Scion Daihatsu Ranz and...??? TBD

  • Protomech Protomech on Apr 23, 2013

    "Despite generous subsidies, EVs remain largely unsalable in China." Depending on what sources you believe, 20-30 million electric bikes were sold in China in 2012. A typical Chinese electric bike costs the equivalent of $400 (about a month's salary), has a top speed of 20-25 mph, and provides around 10 miles of electric assist (almost exclusively from lead acid batteries .. chinese electric bikes use approximately 20% of the world's lead production). Electric bikes work well because they're inexpensive (huge volume) & cheap to operate (vs a gas moped), have no hard range limits (but are heavier to pedal after batteries are depleted), and can tap into any mains outlet for charging. Lower speed limits vs cars are fine for urban environments. Electric bikes are largely unregulated, but this is changing (if irregularly enforced) as ridership increases. Electric cars are expensive (low volume), have a hard range limit, and require significant infrastructure investment for charging.

  • Probert Sorry to disappoint: any list. of articles with a 1 second google search. It's a tough world out there - but you can do it!!!!!!
  • ToolGuy "We're marking the anniversary of the time Robert Farago started the GM death watch and called for the company to die."• No, we aren't. Robert Farago wrote that in April 2005. It was reposted in 2009 on the eve of the actual bankruptcy filing.The byline dates are sometimes strange/off with the site revisions (and the 'this is a repost' note got lost), but the date string in the link is correct (...2005/04...). Posting about GM bankruptcy in 2005 was a slightly more difficult call than doing it in 2009.-- The Truth About Calendars
  • Kat Laneaux Agree with Michael500, we wasted all that money just to bail out GM and they are developing these cars in China and other countries. What the heck. I understand the cheap labor but that is just another foothold the government has on their citizens and they already treat them like crap. That is pretty disgusting to go forward to put other peoples health and mental stability on a crazy crazed, control freak, leader, who is in bed with Russia. Thought about getting a buick but that just shot that one out of the park. All of this for the greed. They get what they lay in bed with. Disgusting.
  • Michael500 Good thing Obama used $50 billion of taxpayer money to bail them out and give unions a big stake. GM is headed to BK again with their Hail Mary hope of EVs. Hopefully a Republican in office will let them go BK the next time, and it's coming. The US economy is not related/dependent on GM and their Chinese made Buicks.
  • MaintenanceCosts "Rural areas hardly noticed COVID at all."I very much doubt that is true in places like the Navajo Nation or the Kenai Peninsula in Alaska, some of which lost 2% or more of their population to COVID.No city had a death rate in the same order of magnitude.Low-density living is a very modern invention. Before cars, people, even in agricultural areas, needed to live densely to survive.