Hot Sleds: BMW Seeks To Improve Chances Of U.S. Olympic Team - Rough Sledding Ahead

Bertel Schmitt
by Bertel Schmitt
hot sleds bmw seeks to improve chances of u s olympic team rough sledding ahead

By way of one of its usual trademark flowery press releases, BMW says it is developing a new two-man bobsled for use by Team USA in the Sochi 2014 Olympic Winter Games.

According to the release, “BMW aims to leverage its world-class engineering and design expertise to answer longstanding equipment and innovation needs of the U.S. Bobsled Team.” The team’s needs definitely demand world-class engineering: The last time the two-man bobsled team was 1953 (silver). In Vancouver 2010, Germany won gold and silver, Russia went home with bronze.

Comments
Join the conversation
 5 comments
Next