New York 2012: Infiniti Shows The First Plug-In Which You Don't Have To Plug In Anymore

Bertel Schmitt
by Bertel Schmitt

Nissan waited until the second press day of the New York Auto Show. They did not want their all-electric Infiniti sedan to drown in the floods of other reveals. They should not have worried.

When the wraps came off what is still called an “LE Concept,” a stunningly styled sedan emerged. It has sexy curves similar to those of the Emerg-e range extender that was shown in Geneva. A car like this, backed by the production prowess of Japan’s second-largest automaker, should worry prospective producers of all-electric luxury sedans.

Nissan’s Leaf provides the electric Infiniti with the all-important economies of scale. However, Nissan’s “Division General Manager of Exploratory and Advanced Product,” Francois Bancon, denies hackneyed intimations that the LE will just be a rebodied Leaf:

The LE Concept is designed from the ground up as an Infiniti, not a re-badged Nissan. There will potentially be some shared components, but they will be configured specifically for use in the Infiniti EV.”

Range and performance are still kept under wraps. “It will drive, feel and perform like an Infiniti,” says a sibylline Andy Palmer, who just recently was put in charge of the Nissan’s Global Infiniti unit. Name, production details, price are likewise kept secret.

Good looking as it is, this is not a show car. They call it a ‘production intent’ concept, a car they actually want to produce. Folks at Infiniti are positive that the yet unnamed electric Infiniti will be launched in 2014. Palmer says it is a global car that first “will be available in the U.S., Canada, and Europe.” He did not want to comment on China, understandable, given the in-flux state of Chinese production for Nissan’s luxury marque.

The LE will most likely be the first plug-in which you don’t have to plug in. In addition to a regular corded charger and a DC fast charge option, the LE can be charged without wires. Infiniti’s U.S. VP Ben Poore explains:

“The LE Concept includes a built-in wireless charging system, we expect it to be the first home-based wireless charging system. All you have to do is park your vehicle over the charging pad with no need to connect cables.”

This is a truly exciting system: Through a coil in the garage floor, a magnetic field is created. This excites an electric current in a second coil in the LE, which then charges the batteries. Infiniti promises that the high-frequency charging is safe for children and pets, and can be installed easily in a home garage. The batteries will sit under the passenger compartment floor, delivering a low center of gravity, a lot of trunk space, and room for the high net-worth legs.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Fred I would get the Acura RDX, to replace my Honda HR-V. Both it and the CRV seats are uncomfortable on longer trips.
  • RHD Now that the negative Nellies have chimed in...A reasonably priced electric car would be a huge hit. There has to be an easy way to plug it in at home, in addition to the obvious relatively trickle charge via an extension cord. Price it under 30K, preferably under 25K, with a 200 mile range and you have a hit on your hands. This would be perfect for a teenager going to high school or a medium-range commuter. Imagine something like a Kia Soul, Ford Ranger, Honda CR-V, Chevy Malibu or even a Civic that costs a small fraction to fuel up compared to gasoline. Imagine not having to pay your wife's Chevron card bill every month (then try to get her off of Starbuck's and mani-pedi habits). One car is not the solution to every case imaginable. But would it be a market success? Abso-friggin-lutely. And TTAC missed today's announcement of the new Mini Aceman, which, unfortunately, will be sold only in China. It's an EV, so it's relevant to this particular article/question.
  • Ajla It would. Although if future EVs prove relatively indifferent to prior owner habits that makes me more likely to go used.
  • 28-Cars-Later One of the biggest reasons not to purchase an EV that I hear is...that&nbsp;they just all around suck for almost every use case imaginable.
  • Theflyersfan A cheaper EV is likely to have a smaller battery (think Mazda MX-30 and Mitsubishi iMEV), so that makes it less useful for some buyers. Personally, my charging can only take place at work or at a four-charger station at the end of my street in a public lot, so that's a crapshoot. If a cheaper EV was able to capture what it seems like a lot of buyers want - sub-40K, 300+ mile range, up to 80% charging in 20-30 minutes (tops) - then they can possibly be added to some lists. But then the issues of depreciation and resale value come into play if someone wants to keep the car for a while. But since this question is asking person by person, if I had room for a second car to be garaged (off of the street), I would consider an EV for a second car and keep my current one as a weekend toy. But I can't do a 50K+ EV as a primary car with my uncertain charging infrastructure by me, road trips, and as a second car, the higher insurance rates and county taxes. Not yet at least. A plug in hybrid however is perfect.
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